Shopify Upsell and Cross-sell Apps: Upsell Funnel ‑ Sales Booster vs MLV Recently Viewed Products

Table of Contents

1. Introduction
2. How Does Upsell Funnel ‑ Sales Booster Work?
3. How Does MLV Recently Viewed Products Work?
4. How Much Does Upsell Funnel ‑ Sales Booster Cost?
5. How Much Does MLV Recently Viewed Products Cost?
6. Cost Analysis: Upsell Funnel ‑ Sales Booster vs. MLV Recently Viewed Products
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

Did you know that upselling can increase revenue by up to 30% when done effectively? In the competitive landscape of e-commerce, merchants are continually seeking innovative ways to maximize sales and enhance the shopping experience for their customers. Upsell and cross-sell apps play a pivotal role in achieving these goals by allowing businesses to present additional products or upgrades that align with the user's current selection.

Both the Upsell Funnel ‑ Sales Booster and MLV Recently Viewed Products serve as robust tools for merchants looking to optimize their sales strategies. Each app provides distinct capabilities that contribute to improving customer engagement and boosting sales. By examining their functionalities and potential impact on operations, we can determine how they cater to the diverse needs of businesses large and small.

How Does Upsell Funnel ‑ Sales Booster Work?

The Upsell Funnel ‑ Sales Booster is designed with an easy-to-use interface that allows Shopify merchants to create personalized upsell offers at various points in the shopping journey. Let’s explore how it works:

Setup and Trigger Mechanism

After integrating the app, merchants can utilize a straightforward setup process to design their upsell offers. This is executed through an intuitive drag-and-drop interface that requires no coding experience. Once a customer engages with a product on the product page or cart, they are presented with relevant upsell offers, leveraging behavioral targeting to suggest products that complement their selection.

Conversion and User Experience

The upsell offers appear as dynamic pop-ups, displaying enticing discounts or bonuses that enhance the customer's purchase. Should a customer choose to accept an upsell, the app seamlessly adds the item to their existing order without demanding additional payment details, ensuring a hurdle-free experience. This streamlined process not only raises the Average Order Value (AOV) but also cultivates customer satisfaction through personalized recommendations.

Key Features

• Product Page Upsell: Customers can see related products with attractive discounts on the product page.
• Cart Page Upsell: This feature allows merchants to promote additional items during the checkout process, capturing last-minute sales.
• Schedule Offers: Merchants can set time-sensitive upsell promotions to encourage immediate purchases.
• Analytics: In-depth analysis helps businesses track upsell performance and customer engagement effectively.

Utility for Various Business Sizes

• Startups: The free plan is an excellent entry point for startups, enabling them to increase their order value without upfront costs.
• Small to Medium Businesses: The premium plan at $4.99 per month includes advanced features such as analytics and cart page upsells, ideal for growing enterprises looking to refine their strategies.
• Large Enterprises: With customize options and powerful analytics, larger brands can tailor upsell strategies that align with their marketing campaigns.

Hypothetical Scenario

Imagine you own a boutique clothing store and customers frequently purchase a dress. By employing the Upsell Funnel, you can present related accessories such as handbags or shoes during the purchase process. As a result, customers may opt for these additional items, significantly enhancing your overall sales.

How Does MLV Recently Viewed Products Work?

MLV Recently Viewed Products focuses on improving user experience by displaying a carousel of items that users previously viewed. This helps facilitate the buying process by reducing the effort required to find products in the store.

Setup and Functionality

Once installed, the app automatically identifies and showcases recently viewed products across all pages, including home, collection, and cart pages. This persistent reminder keeps potential purchases at the forefront of customers’ minds, thus encouraging them to revisit and complete their purchases.

Key Features

• Customizable Display: Merchants can choose which pages show the recently viewed products, aligning with their overall site design.
• Positioning Flexibility: Users can dictate where this feature appears, optimizing visibility based on layout preferences.
• Limited Product Display: Up to ten products can be shown in the widget, which enables targeted reminders without overwhelming the customer.

Utility for Various Business Sizes

• Startups: The primary features are sufficient for new businesses wanting to engage visitors who may not complete their purchases.
• Small to Medium Businesses: The ability to customize titles and display settings may assist in branding.
• Large Enterprises: Larger brands could benefit from the flexible customization to better integrate this functionality with their existing site design.

How Much Does Upsell Funnel ‑ Sales Booster Cost?

Understanding cost-effective solutions is crucial for businesses, especially when considering investments in apps that enhance upsell and cross-sell capabilities. Here's a breakdown of the pricing for Upsell Funnel ‑ Sales Booster:

Pricing Structure

1. Free Plan: This tier provides essential features like product page upsell and funnel preview without any cost, making it suitable for startups.

   • Limitations: Access to analytics and cart upsell functionalities is restricted.
   • Target Audience: Ideal for startups testing the upsell waters.

2. Upsell Premium - $4.99/month: This plan encompasses all free plan features but adds cart page upsell, scheduled offers, and analytics.

   • Limitations: Pricing is on a monthly basis; if constant usage isn't planned, it could become a consideration.
   • Target Audience: Best for growing businesses that need structured promotional strategies to aid growth.

It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does MLV Recently Viewed Products Cost?

Cost considerations are equally important for any app, and here's how MLV Recently Viewed Products shapes up:

Pricing Structure

1. PRO - $9.95/month: This plan includes all foundational features, supporting effective display of recently viewed items.
   • Limitations: Compared to the free option of Upsell Funnel, this is a higher entry point without additional upselling functionality.
   • Target Audience: It may appeal more to established businesses who want to enhance user experience without needing complex upsell functionalities.

Cost Analysis: Upsell Funnel ‑ Sales Booster vs. MLV Recently Viewed Products

When analyzing the pricing of both applications, Upsell Funnel ‑ Sales Booster clearly offers superior value, especially considering its free option with substantial capabilities. While MLV Recently Viewed Products comes in at a higher monthly fee with relatively limited functionality, the former's features aim for a more comprehensive upsell approach.

User Reviews & Customer Support Insights

Is Upsell Funnel ‑ Sales Booster Good?

With an impressive 5-star rating from 64 reviews, users commend the app's straightforward setup and effectiveness in enhancing their upselling strategies. The integration of analytics provides valuable insights, allowing merchants to refine their offerings continuously.

Is MLV Recently Viewed Products Good?

Receiving 3.9 stars from 30 reviews suggests mixed feelings. Users appreciate the ease of use but may find the app’s features somewhat limited compared to others in the market, particularly in terms of upsell capabilities.

Customer Support Feedback

Both applications underline the importance of responsive support. Users generally favor apps that provide timely assistance, influencing overall satisfaction and rating.

User Preference: Upsell Funnel ‑ Sales Booster or MLV Recently Viewed Products?

Given the substantial difference in average ratings—5 stars for the former and 3.9 stars for the latter—Upsell Funnel ‑ Sales Booster emerges as the clear favorite. Its extensive features and user-friendly design likely contribute to the notable discrepancy in user satisfaction.

Integration and Compatibility Comparison

Upsell Funnel Integrations

Upsell Funnel ‑ Sales Booster simplifies integration with Shopify, requiring minimal setup and providing access to essential data for sales tracking.

MLV Recently Viewed Products Integrations

While MLV Recently Viewed Products also integrates with Shopify, specific details on its integration capabilities are less highlighted, potentially impacting user expectations.

Conclusion

In conclusion, while both Upsell Funnel ‑ Sales Booster and MLV Recently Viewed Products offer valuable insights and features, Upsell Funnel ‑ Sales Booster stands out in terms of user satisfaction, feature richness, and cost-effectiveness. With a 5-star rating coupled with a robust feature set, it empowers merchants to maximize their sales potential and improve customer experience effectively. MLV Recently Viewed Products has its merits, but for businesses serious about leveraging upselling and cross-selling strategies, Upsell Funnel ‑ Sales Booster is undoubtedly a superior choice.