Shopify Upsell and Cross-sell Apps: CartConvert vs Speakeasy Shoppable Videos

Table of Contents

1. Introduction
2. How Does CartConvert Work?
3. How Does Speakeasy Shoppable Videos Work?
4. How Much Does CartConvert Cost?
5. How Much Does Speakeasy Shoppable Videos Cost?
6. Cost Analysis: CartConvert vs. Speakeasy Shoppable Videos
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

Did you know that approximately 70% of online shoppers abandon their carts before completing a purchase? This statistic underscores the significance of upselling and cross-selling strategies in the e-commerce landscape. Upsell and cross-sell apps are vital tools in converting these potential sales into revenue. By enhancing customer experience and targeting the right audience with personalized offers, these apps pave the way for improved sales outcomes.

In this blog post, we will explore two compelling apps - CartConvert and Speakeasy Shoppable Videos - and how each can substantially aid in upsell and cross-sell techniques. While both applications offer unique opportunities for businesses, their ease of integration, functionalities, and overall impact on sales experiences set them apart. Ultimately, we will demonstrate why CartConvert emerges as a superior solution for e-commerce merchants.

How Does CartConvert Work?

CartConvert is designed to tackle the issue of cart abandonment by converting those lost opportunities back into sales. Through personalized SMS follow-ups, this innovative app allows merchants to turn anonymous shoppers into loyal customers. Here's how it works:

• Setup: By leveraging an intuitive SMS framework, businesses can set up targeted messages that prompt shoppers who abandon their carts to reconsider their choices. These messages can include unique discount codes and personalized incentives.
• Trigger: When a shopper leaves a cart without completing their purchase, CartConvert automatically triggers SMS outreach, positioning live agents to assist in guiding customers back to completion.
• Conversion: If the shopper engages positively with the SMS outreach, CartConvert’s live agents can facilitate the completion of the sale, often reducing friction by addressing any concerns or questions.

This process significantly increases the average order value (AOV) and fosters customer satisfaction by providing relevant product recommendations at crucial moments.

Main Features of CartConvert

1. Maximum of 5 Recovered Checkouts per Month (Free Plan):

   • This entry-level offering gives businesses a taste of upsell potential without any financial commitment. Ideal for startups testing the waters in e-commerce.

2. Unlimited SMS Conversations (Pro Plan):

   • For a monthly fee, businesses can enjoy unlimited SMS outreach, maximizing their potential for recovering abandoned carts while maintaining strong lines of communication with customers.

3. Personalized Support from Live Agents:

   • CartConvert employs live agents who reach out to lost customers, providing tailored advice and assistance that reflects the brand’s voice.

4. Real-Time Data Tracking:

   • Access to data regarding abandoned and converted carts allows businesses to make informed decisions and refine their marketing strategies continuously.

Benefits and Scenarios

For startups, the free plan offers an excellent introduction to upselling without risk. Small to medium-sized businesses benefit immensely from unlimited SMS outreach, effectively engaging with customers at scale. Larger enterprises gain from the comprehensive data insights and live support, ensuring they retain a competitive edge.

Consider a scenario where a medium-sized business frequently witnessed cart abandonment. With CartConvert, they implemented SMS follow-ups tailored to their customers’ preferences based on previous purchases. This resulted in a noticeable increase in conversions as customers felt cared for and less likely to abandon their carts.

“It is important to note that you can always reach out to our team, and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.”

How Does Speakeasy Shoppable Videos Work?

Speakeasy Shoppable Videos offers a unique approach by transforming social media content into engaging shopping experiences. This helps businesses drive sales through visually captivating mediums that resemble familiar social platforms.

• Setup: Merchants can import videos from their social media channels and utilize them in their online store to create interactive and shoppable content.
• Presentation: Videos are displayed as immersive shoppable experiences, enhancing the user experience while navigating through the store.
• Engagement: Users can engage with the video content, prompting enhanced interaction, which can lead to higher conversion rates.

Main Features of Speakeasy Shoppable Videos

1. 20,000 Video Plays per Month (Standard Plan):

   • Provides businesses ample room to showcase their products via video at an affordable price point.

2. Unlimited Video Uploads:

   • Users can continuously refresh their content library without worrying about volume limits, appealing to businesses keen on showcasing a variety of products.

3. Advanced Analytics (Pro Plan):

   • Allows businesses to track engagement levels and optimize their strategies based on the performance of each video.

4. Integration with Top Social Platforms:

   • Seamless integration with platforms like Instagram, TikTok, and YouTube enriches the overall consumer experience.

Scenario Utilization

For a small business looking to bolster its engagement, using Speakeasy's capabilities to convert Instagram content into shoppable videos could create an effective, viral marketing tool. By tracking which videos perform the best, they can refine their approach and ensure higher rates of interaction.

How Much Does CartConvert Cost?

In the realm of upsell and cross-sell, cost-effectiveness is indispensable. CartConvert offers two plans, catering to a range of business sizes and needs.

Pricing Tiers

1. Free Plan:

   • Price: Free
   • Features: Maximum of 5 recovered checkouts, Live Agents, Unique Discount Codes
   • Limitations: Limited to 5 engagements per month
   • Target Audience: Ideal for startups keen on testing the effectiveness of SMS strategies.
   • Additional Costs: None

2. Pro Plan:

   • Price: $49/month
   • Features: Unlimited SMS conversations, Live Agents, Unique Discount Codes
   • Limitations: N/A
   • Target Audience: Suitable for growing businesses aiming for enhanced customer engagement and support.
   • Additional Costs: None

“It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.”

How Much Does Speakeasy Shoppable Videos Cost?

Similar to CartConvert, cost considerations play a pivotal role in selecting a suitable app for upselling and cross-selling.

Pricing Tiers

1. Standard Plan:

   • Price: $15/month
   • Features: 20,000 video plays/month, Unlimited video uploads, Import from social media
   • Limitations: Limited to specific numbers of video plays.
   • Target Audience: Small businesses who want to explore video marketing’s potential.
   • Additional Costs: None

2. Pro Plan:

   • Price: $99/month
   • Features: Over 20,000 video plays/month, Advanced analytics, Remove Speakeasy branding
   • Limitations: Higher cost for limited additional features compared to the base plan.
   • Target Audience: Larger enterprises seeking comprehensive analytics and branding control.
   • Additional Costs: None

Cost Analysis: CartConvert vs. Speakeasy Shoppable Videos

When comparing the pricing structures, CartConvert provides more extensive features for a modest investment. While Speakeasy Shoppable Videos offers engaging video content, its higher tier is significantly pricier for features that may not directly enhance upselling capabilities to the same extent.

With CartConvert's free plan and affordable Pro plan, businesses can recover abandoned carts and significantly improve engagement at a lower cost. In contrast, Speakeasy's pricing, especially the Pro plan, may not offer the same value for businesses focused on recovering lost sales rather than just enhancing visual engagement.

User Reviews & Customer Support Insights

Is CartConvert Good?

CartConvert boasts an impressive rating of 5 stars based on 64 reviews, underscoring its effectiveness and user satisfaction. Merchants praise its intuitive design and robust upselling capabilities, positioning it as a valuable tool in their revenue-generation efforts.

Is Speakeasy Shoppable Videos Good?

Despite only having two reviews with a perfect 5-star rating, insights into user experiences can vary widely. Users might appreciate the visually engaging aspect of the app, yet they may also seek more comprehensive upselling features. With limited feedback, it’s challenging to draw definitive conclusions about its overall effectiveness.

User Preference: CartConvert or Speakeasy Shoppable Videos?

CartConvert's higher review count combined with its extensive features illustrates its popularity among users compared to the newer Speakeasy app. Given the proven effectiveness of CartConvert’s strategies, it appears to provide a stronger proposition for those focused on upselling and maximizing average order values. The disparity in user experiences may arise from CartConvert's focused approach to cart recovery, while Speakeasy shifts its focus to video content, which may not directly translate into upselling advantages.

Integration and Compatibility Comparison

CartConvert Integrations

CartConvert integrates effortlessly with Shopify, enabling merchants to streamline their checkout process. Seamless integration allows businesses to utilize existing data while enhancing communication channels through SMS, further enriching the overall customer journey.

Speakeasy Shoppable Videos Integrations

Speakeasy Shoppable Videos integrates with major platforms like Klaviyo, Google Analytics, and popular social media channels. This variety promotes effective engagement and tracking, but its depth in specific e-commerce integration is less pronounced compared to CartConvert’s clear focus on cart recovery.

Conclusion

Both CartConvert and Speakeasy Shoppable Videos present compelling solutions in the realm of upselling and cross-selling. However, CartConvert comes to the forefront with its user-friendly design, extensive feature set, and competitively priced plans. With an impressive 5-star rating and substantial real-world experience since its November 2023 launch, CartConvert is increasingly regarded as a superior alternative for e-commerce merchants. While Speakeasy’s innovative approach to video marketing has its merits, CartConvert's proven effectiveness in driving sales and improving customer engagement solidifies its place as the go-to solution for those looking to enhance their upselling strategies.