Shopify Upsell and Cross-Sell Apps: Deliberate Checkout vs. Brizy Landing Page Builder

Table of Contents

1. Introduction
2. How Does Deliberate Checkout Work?
3. How Does Brizy Landing Page Builder Work?
4. How Much Does Deliberate Checkout Cost?
5. How Much Does Brizy Landing Page Builder Cost?
6. Cost Analysis: Deliberate Checkout vs. Brizy Landing Page Builder
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

Upselling and cross-selling are fundamental strategies in e-commerce, with studies showing that upselling can increase revenue by as much as 30% per transaction. The right tools can make these strategies more effective, ensuring merchants can maximize their Average Order Value (AOV). Upsell and cross-sell applications play a crucial role in enhancing the shopping experience by providing tailored product recommendations, thus improving customer satisfaction and driving sales.

In this blog post, we will delve into two prominent applications available for Shopify merchants: Deliberate Checkout and Brizy Landing Page Builder. While both applications aim to enhance the shopping experience through innovative features, their approaches are distinct. Deliberate Checkout focuses on personalizing the checkout journey, while Brizy relates more to creating compelling landing pages. Understanding their capabilities will help merchants determine which app aligns best with their needs.

How Does Deliberate Checkout Work?

Deliberate Checkout stands out by offering extensive options for upselling and cross-selling right within the checkout process. This app empowers Shopify Plus merchants to customize their checkout pages using a straightforward drag-and-drop interface.

Key Features of Deliberate Checkout:

1. Custom Content Addition: Merchants can enrich their checkout pages with custom content designed to build trust. This can include banners highlighting unique selling points or available payment methods.
2. Upsell Display: You can select and display upsell products directly on the checkout page, providing a seamless suggestion at the right moment.
3. Payment Icons Banner: A dedicated banner showcasing all the payment methods available encourages customer confidence, knowing there are multiple ways to pay.
4. Information Banner: Captivating banners can draw attention to essential details, enhancing customer experience and boosting conversions.

These features are highly relevant for businesses of all sizes. Startups can use the app to set up attractive, trustworthy checkout pages, small to medium businesses can leverage upsell opportunities to increase their sales, and larger enterprises can optimize their checkout experience for greater efficiency and customer retention.

Imagine a small business that implements Deliberate Checkout. By adding an information banner and displaying relevant upsell products, they can guide customers toward higher-value items during checkout. This seamless experience not only boosts sales but also results in higher customer satisfaction.

How Does Brizy Landing Page Builder Work?

Brizy Landing Page Builder offers a user-friendly approach to creating high-converting landing pages. This app is aimed at users who desire flexibility in crafting pages without needing extensive coding skills.

Key Features of Brizy Landing Page Builder:

1. Drag-and-Drop Functionality: The intuitive interface allows users to create pages effortlessly, making it accessible to both beginners and experienced marketers.
2. Pre-Designed Templates: Users can save time by utilizing conversion-optimized templates designed to attract visitors and drive sales.
3. Mobile Optimization: All landing pages are mobile-responsive out of the box, ensuring a great user experience on all devices.
4. Built-in Speed Optimizations: With built-in optimizations, the pages load quickly, providing a smooth experience that can help retain visitors.

These features are useful for various business types; startups can kickstart their marketing with well-designed templates, while larger businesses can take advantage of the platform's flexibility to create multiple complex marketing campaigns. For example, a medium-sized business could use Brizy to create targeted landing pages for special promotions, boosting their upsell and cross-sell opportunities.

How Much Does Deliberate Checkout Cost?

Cost-effectiveness is crucial when considering upselling and cross-selling solutions. Deliberate Checkout operates on a straightforward pricing model, making it easier for businesses to budget their expenditures.

• Plan Name: Plus
  Price: $99 / month
  Features: Access to all features, including custom content addition, upsell displays, and various banner functionalities.
  Limitations: There are no alternative plans, which could restrict options for those seeking lower-cost solutions.
  Target Audience: This plan suits growing businesses that are ready to invest in enhancing their checkout experience.
  Additional Costs: There are no additional fees noted, allowing for transparent budgeting.

It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does Brizy Landing Page Builder Cost?

When it comes to affordability, Brizy offers two pricing tiers designed to cater to different marketing needs.

• Plan Name: FREE
  Price: Free
  Features: Allows 3 published pages, unlimited drafts, template library, popup builder, marketing integrations, AI copywriting, and chat support.
  Limitations: Limited to only 3 published pages, which could restrict scalability for growing businesses.
  Target Audience: Suitable for startups wanting to establish a minimal online presence without the commitment of paid plans.
  Additional Costs: No noted additional costs for the free plan.

• Plan Name: PRO
  Price: $19 / month
  Features: All the features in the FREE plan, plus unlimited published pages and priority chat support.
  Limitations: Still lacking more advanced options like integrations that could benefit larger businesses.
  Target Audience: Ideal for small to medium businesses looking to expand their marketing efforts affordably.
  Additional Costs: None mentioned for the PRO plan.

The tiered structure offers flexibility, but businesses may find the limited functionality of the free tier prevents full capitalizing on Brizy’s capabilities.

Cost Analysis: Deliberate Checkout vs. Brizy Landing Page Builder

When comparing the costs of both apps, Deliberate Checkout's $99 monthly fee reflects an investment in a comprehensive solution geared towards enhancing checkout experiences. On the other hand, Brizy's pricing starts at free, which may appeal to startups, but its limited functionalities mean the effective value delivered, particularly in terms of upsells and cross-sells, might not match that of Deliberate Checkout.

While Brizy offers enticing options for landing page creation at a lower cost, the overall investment in Deliberate Checkout could prove more beneficial for businesses seeking substantial integrations focused on upselling.

User Reviews & Customer Support Insights

Is Deliberate Checkout good?

Deliberate Checkout boasts an impressive 5-star rating from 64 reviews. Users frequently highlight its seamless integration into checkout processes and customization capabilities as standout features. The app's intuitive design resonates with users, as it effortlessly enhances their upselling efforts, ultimately leading to increased AOV.

Is Brizy Landing Page Builder good?

With a current rating of 0 stars from no reviews, we can only speculate on user sentiment. Potential users might appreciate its drag-and-drop ease of use, but also could express concerns around limitations on the free tier and effectiveness in driving upselling opportunities. The lack of reviews suggests that it hasn't yet garnered enough traction in the market, which could influence perception.

Customer Support Feedback: Effective customer support plays a vital role in user satisfaction. Brizy offers chat support, which could be a strong point for some users, but the absence of significant metrics raises questions about their response time and effectiveness.

User Preference: Deliberate Checkout or Brizy Landing Page Builder?

Based on the metrics presented, Deliberate Checkout undoubtedly appears to be the more favored solution. Its impressive 5-star rating indicates a high level of customer satisfaction, while Brizy's lack of ratings suggests it may still be finding its footing in the market.

The differences in ratings can be attributed to Deliberate Checkout's robust features and proven results in enhancing upsell opportunities. Users likely prefer tools that not only deliver promises but also yield tangible results, and Deliberate Checkout excels in this regard.

Integration and Compatibility Comparison

Deliberate Checkout Integrations

Integrating Deliberate Checkout is seamless, as it connects directly with Shopify Checkout, enhancing overall user experience. This compatibility simplifies data tracking and checkout processes, helping merchants streamline operations while boosting sales.

Brizy Landing Page Builder Integrations:

Currently, Brizy lacks documented integrations with major platforms, which could limit its effectiveness for more complex setups. This aspect may deter users seeking comprehensive connectivity with marketing tools and analytics.

Conclusion

Both Deliberate Checkout and Brizy Landing Page Builder provide unique solutions for Shopify merchants. However, when comparing features, user satisfaction, and value for money, Deliberate Checkout clearly stands out. With a 5-star rating and comprehensive functionalities designed to increase AOV, this app presents a proven choice for those serious about enhancing their upselling and cross-selling efforts.

While Brizy has its strengths in crafting landing pages, its current undefined user reception raises questions about its effectiveness compared to Deliberate Checkout. For merchants looking to maximize their sales potential, Deliberate Checkout emerges as the more superior and strategic option.