Shopify Upsell and Cross-sell Apps: Upsell Funnel ‑ Sales Booster vs AfterSell Post Purchase Upsell

Table of Contents

1. Introduction
2. How Does Upsell Funnel ‑ Sales Booster Work?
3. How Does AfterSell Post Purchase Upsell Work?
4. How Much Does Upsell Funnel ‑ Sales Booster Cost?
5. How Much Does AfterSell Post Purchase Upsell Cost?
6. Cost Analysis: Upsell Funnel ‑ Sales Booster vs. AfterSell Post Purchase Upsell
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

In the competitive landscape of e-commerce, upselling and cross-selling strategies have become vital for driving revenue. Studies show that existing customers are 60-70% more likely to purchase from a business they already know, making the art of upselling essential. This is where specialized apps come into play, offering powerful tools to enhance customer interactions and elevate Average Order Value (AOV).

Today, we will delve into two popular Shopify applications: Upsell Funnel ‑ Sales Booster developed by RepelApps and AfterSell Post Purchase Upsell from AfterSell by Rokt. Both apps promise to empower merchants with a range of options for upselling and cross-selling, but how do they stack up against each other in terms of features, pricing, and overall effectiveness?

How Does Upsell Funnel ‑ Sales Booster Work?

Upsell Funnel ‑ Sales Booster is designed to help Shopify merchants maximize their sales potential by offering targeted upsell opportunities. The process is straightforward and intuitive, making it accessible for businesses of all sizes.

Setup

With a user-friendly interface, merchants can easily configure upsell pop-ups without needing coding skills. The app allows customization to match your store’s unique branding.

Triggering Offers

Once a customer adds a product to their cart, Upsell Funnel automatically triggers a pop-up that presents relevant upsell options. This strategic placement captures customer attention at a crucial moment—just before checking out.

Conversion

When customers choose to accept an upsell offer, the additional item is added to their order seamlessly, without requiring them to re-enter payment details. This process not only enhances customer satisfaction but also significantly boosts AOV.

Key Features

1. Product Page Upsell

   • Offers related products on the product page, increasing visibility for potential upsells.
   • Ideal for all business sizes, providing a straightforward way to present additional offerings.

2. Discount to Upsell

   • Incentivizes customers with percentage or dollar discounts on selected products.
   • This feature is particularly useful for startups looking to engage first-time buyers.

3. Advanced Customization

   • Merchants can design upsell pop-ups using CSS and JavaScript.
   • Large enterprises with specific branding requirements will find this particularly beneficial.

4. Funnel Preview

   • Users can preview how their upsell funnel appears before going live.
   • This is crucial for maintaining a polished customer experience.

By utilizing these features, businesses can significantly enhance their upselling process, leading to increased customer engagement and higher sales.

How Does AfterSell Post Purchase Upsell Work?

AfterSell Post Purchase Upsell employs a post-purchase upselling strategy, presenting offers after the initial checkout process. This method capitalizes on the customer’s commitment to purchase, thereby reducing friction during the upsell process.

Setup

The app allows for easy setup of upsell offers that appear on the thank-you page, making it simple for merchants to engage customers after they confirm their purchase.

Triggering Offers

Once a purchase is completed, AfterSell presents enticing upsell and cross-sell offers. Customers can accept these offers effortlessly with just one click—eliminating the need to re-enter payment information, which minimizes abandonment rates.

Key Features

1. One-Click Upsell/Downsell

   • After the initial transaction, customers can choose to add items with a single click, enhancing the likelihood of impulse buys.
   • Perfect for small to medium-sized businesses focused on building sales volume without complicating the purchase process.

2. Mobile Optimization

   • The app is designed to perform seamlessly on mobile devices, addressing the increasing traffic from mobile shoppers.
   • Vital for businesses targeting younger, tech-savvy audiences.

3. Advanced Analytics

   • Provides detailed insights into customer behavior, helping businesses refine their upselling strategies.
   • Essential for data-driven enterprises looking to optimize their conversions.

The strength of AfterSell lies in its streamlined post-purchase experience, but it may lack some of the proactive engagement opportunities afforded by traditional upselling techniques.

How Much Does Upsell Funnel ‑ Sales Booster Cost?

Determining the right price point for upselling solutions is crucial for businesses aiming to maximize their investment. Upsell Funnel ‑ Sales Booster offers value through its competitive pricing structure.

Free Plan

Price: Free

• Features: Product Page Upsell, Discount to Upsell, Advanced CSS & JS, Funnel Preview.
• Limitations: Limited features, no scheduled offers or detailed analytics.
• Target Audience: Ideal for startups and small businesses testing upselling strategies without upfront costs.

Upsell Premium Plan

Price: $4.99/month

• Features: All Free Plan features, Cart Page Upsell, Scheduled Offers, Discount Display in Upsell Popup, and Analytics.
• Limitations: Best suited for retailers with monthly orders that don’t exceed 500.
• Target Audience: Small to medium businesses seeking enhanced features without breaking the bank.

It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does AfterSell Post Purchase Upsell Cost?

Understanding the pricing of AfterSell is essential for businesses considering a post-purchase upselling strategy, especially in a cost-sensitive environment.

Development Store Plan

Price: Free

• Features: One-Click Upsell/Downsell, Post Purchase Options, Mobile Optimized, Advanced Analytics.
• Limitations: Only applicable to development and partner stores.
• Target Audience: Ideal for developers or businesses in the early stages of building their e-commerce operations.

0-500 Orders Plan

Price: $34.99/month

• Features: Includes all previous features, tailored for up to 500 monthly store orders.
• Limitations: Progression to higher tiers is required as order volume increases.
• Target Audience: Small businesses looking to capitalize on initial sales.

501-1000 Orders Plan

Price: $54.99/month

• Features: All prior features, catering to a higher order volume.
• Limitations: Cost may become prohibitive for rapidly scaling businesses.
• Target Audience: Medium-sized enterprises consistently generating sales but not ready for high-tier price points.

1001-2000 Orders Plan

Price: $99.99/month

• Features: Comprehensive package for larger volume operations, including all previous features.
• Limitations: Additional costs incurred for businesses generating over 2000 orders.
• Target Audience: Large enterprises with established sales channels and significant monthly orders.

Understanding these tiers is critical in formulating a budget that aligns with your business operations.

Cost Analysis: Upsell Funnel ‑ Sales Booster vs. AfterSell Post Purchase Upsell

In comparing the pricing structures of both applications, it is evident that Upsell Funnel ‑ Sales Booster provides a more accessible entry point for startups and small businesses. While AfterSell offers a comprehensive feature set, its higher starting price may deter some potential users.

Moreover, Upsell Funnel’s free plan provides a solid foundation for merchants looking to explore upselling without financial commitment. The premium tier remains competitively priced, especially when juxtaposed against AfterSell’s entry costs.

User Reviews & Customer Support Insights

Is Upsell Funnel ‑ Sales Booster Good?

With an impressive 5-star rating garnered from 64 reviews, Upsell Funnel ‑ Sales Booster is highly regarded. Users appreciate its ease of use and customization options. The seamless integration and straightforward setup make it a popular choice for merchants new to upselling.

Is AfterSell Post Purchase Upsell Good?

AfterSell boasts an average rating of 4.9 stars from 791 reviews, demonstrating strong user satisfaction. Many users commend its intuitive design and effectiveness in driving post-purchase sales. However, some might argue that its higher cost compared to similar apps may warrant consideration.

User Preference: Upsell Funnel ‑ Sales Booster or AfterSell Post Purchase Upsell?

While both applications receive commendable ratings, Upsell Funnel ‑ Sales Booster emerges as the more favorable solution, particularly for businesses with budget constraints. The combination of higher user ratings and a robust free plan allows it to be viable for varying business sizes.

Integration and Compatibility Comparison

Upsell Funnel ‑ Sales Booster Integrations

Currently, Upsell Funnel does not promote specific integrations, focusing instead on its core features that enhance upselling capabilities directly through Shopify.

AfterSell Post Purchase Upsell Integrations

AfterSell integrates with various tools such as Checkout, Nosto, Stamped, ReCharge, UpCart, Skio, and Social Snowball, expanding its functionality to cater to comprehensive e-commerce operations. These integrations enhance data tracking and user experience, which can be beneficial for larger operations needing advanced features.

Conclusion

Both Upsell Funnel ‑ Sales Booster and AfterSell Post Purchase Upsell provide robust solutions tailored for different selling strategies. However, Upsell Funnel stands out with its user-friendly design, comprehensive features, and flexible pricing, catering effectively to businesses at various stages of growth. With a perfect rating and a potent free plan, it serves as a fantastic entry point into the realm of upselling. It is a cost-effective solution that enhances customer engagement, making it a superior choice for many Shopify merchants.