Shopify Upsell and Cross-sell Apps: Checkout Upsell Post Purchase vs Related Products ‑ Relatify

Table of Contents

1. Introduction
2. How Does Checkout Upsell Post Purchase Work?
3. How Does Related Products ‑ Relatify Work?
4. How Much Does Checkout Upsell Post Purchase Cost?
5. How much does Related Products ‑ Relatify cost?
6. Cost Analysis: Checkout Upsell Post Purchase vs. Related Products ‑ Relatify
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

Upselling and cross-selling are pivotal strategies in e-commerce that can lead to a significant increase in revenue. Research suggests that upsell and cross-sell tactics can boost sales by more than 30% for online retailers. This makes it crucial for businesses to implement effective solutions that enhance customer experiences and maximize profit margins. Upsell and cross-sell apps play a significant role in driving these outcomes by providing flexible options to merchants and their customers.

In this blog post, we will explore two contenders in the Shopify ecosystem: Checkout Upsell Post Purchase by ShopMakers and Related Products ‑ Relatify by Zooomy. Both apps offer unique capabilities aimed at enhancing upselling and cross-selling efforts through seamless integration and appealing user experience.

How Does Checkout Upsell Post Purchase Work?

Checkout Upsell Post Purchase provides a streamlined approach to upselling by targeting customers after they have completed their purchase. This app allows merchants to customize their thank-you pages, offering tailored upsell opportunities that appear immediately after the customer’s initial transaction.

Setup: Merchants can easily utilize Checkout Upsell’s user-friendly interface to create attractive offers that align with what customers have already purchased. This customization involves minimal hassle and does not require advanced technical skill.

Trigger: As soon as a customer completes their purchase, personalized upsell offers are displayed on the thank-you page. This strategic positioning ensures that the customer is engaged while still in a buying mindset.

Conversion: Customers can effortlessly accept upsell offers, as the additional items are automatically added to their existing order without having to re-enter payment details. This enhances overall user satisfaction while boosting the Average Order Value (AOV) for merchants.

The benefits of this feature set are particularly noteworthy. Startups and small to medium businesses can significantly enhance their revenue per transaction. For larger enterprises, the ability to customize offers can lead to increased loyalty and repeat purchases. For instance, if a customer buys a smartphone, Checkout Upsell can suggest protective cases or screen protectors, thereby making it more appealing for the customer to add these items to their order.

How Does Related Products ‑ Relatify Work?

In contrast, Related Products ‑ Relatify focuses primarily on presenting related items to customers while they shop. The app crafts an engaging experience by placing related product sliders on various pages within a Shopify store, including product and homepage.

Overview: The app utilizes tags, product types, and vendor details to suggest relevant items that customers might be interested in. This feature allows significant customization for merchants.

Main Features:

• Custom Layouts: Merchants can tailor the appearance of related product sliders, adjusting color schemes and fonts to match their branding.
• Versatile Display Options: The app supports a variety of display formats, making it easier for customers to discover products they might not have initially considered.

These functions enhance the cross-selling process for businesses of any size. Startups might find the basic features sufficient for showcasing complementary products, while larger organizations could benefit from more expansive customizations and varied display options.

However, the emphasis on displaying related products may not appeal as strongly as targeted upsell offers post-purchase, which directly relate to the customer's buying history.

How Much Does Checkout Upsell Post Purchase Cost?

Implementing cost-effective solutions is essential in maximizing profitability through upselling and cross-selling.

Pricing Tiers for Checkout Upsell Post Purchase:

• Free Plan:

  • Price: Free
  • Features: Access to all core features with up to 50 total store orders per month.
  • Limitations: Limited to 50 orders.
  • Target Audience: Ideal for startups testing the waters of upselling strategies without monetary investment.

• Starter Plan:

  • Price: $29.99/month
  • Features: All core features with increased order capacity (up to 500).
  • Limitations: Suitable for moderate sales volume.
  • Target Audience: Growing businesses looking to expand their operations.

• Pro Plan:

  • Price: $59.99/month
  • Features: All features included, with an order cap of 1400.
  • Limitations: Higher monthly cost is justified for increased order volume.
  • Target Audience: Well-established stores that require robust upselling tools.

• Premium Plan:

  • Price: $89.99/month
  • Features: Full feature set with the capacity to manage up to 2500 orders monthly.
  • Limitations: Higher cost but geared towards substantial e-commerce operations.
  • Target Audience: Large enterprises needing comprehensive upselling and cross-selling options.

Moreover, it is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How much does Related Products ‑ Relatify cost?

Cost-effectiveness is pivotal in optimizing revenue strategies.

Pricing Tiers for Related Products ‑ Relatify:

• Starter Plan:

  • Price: $3.99/month
  • Features: Basic related products slider creation.
  • Limitations: Limited to fewer features.
  • Target Audience: Startups looking for a straightforward display of related items.

• Basic Plan:

  • Price: $9.99/month
  • Features: All features from the starter plan.
  • Limitations: Still basic, with limited customization.
  • Target Audience: Small businesses wanting slightly more flexibility.

• Premium Plan:

  • Price: $29.99/month
  • Features: Offers all features from the basic plan with additional functionalities.
  • Limitations: May not suit businesses with heavy traffic due to limited options.
  • Target Audience: Medium-sized companies.

• Advanced Plan:

  • Price: $59.99/month
  • Features: Comprehensive features from all previous tiers.
  • Limitations: Higher cost without guaranteed enhanced capabilities.
  • Target Audience: Larger businesses that require advanced product showcasing.

Evaluating these plans, it may seem that Related Products ‑ Relatify has lower starting costs but may lack the comprehensive features necessary for deep upselling integration.

Cost Analysis: Checkout Upsell Post Purchase vs. Related Products ‑ Relatify

When comparing the pricing of both apps, it becomes clear that Checkout Upsell Post Purchase offers a more valuable set of features at various price points. While Relatify may attract users with its lower starting prices, the utility derived from Checkout Upsell Post Purchase’s customization options and seamless integration results in better cost efficiency for businesses of all sizes.

Both apps provide trials and promotional pricing, making them accessible to a wide range of users, but the superior capabilities of Checkout Upsell at similar price points prioritize its value proposition.

User Reviews & Customer Support Insights

Is Checkout Upsell Post Purchase good?

With an outstanding 5-star rating, Checkout Upsell Post Purchase has garnered praise for its effective upselling mechanisms. Users highlight the intuitive setup process and the absence of technical hurdles, which encourages even new merchants to enhance their AOV.

Is Related Products ‑ Relatify good?

With a solid average rating at 4.9 stars from 108 reviews, users value the app's straightforward product recommendations. However, while they acknowledge its strengths, some may wish for a more robust upselling feature set that encompasses the post-purchase phase.

Customer support is another crucial aspect of user experience. Good customer support ensures rapid resolutions to issues, reflecting positively on ratings. As no specific details were provided about Relatify's customer support, this approach raises questions regarding its efficacy.

User Preference: Checkout Upsell Post Purchase or Related Products ‑ Relatify?

Based on average ratings, Checkout Upsell Post Purchase displays a slightly higher level of user satisfaction, substantially solidifying its reputation as an effective upselling solution. The app’s deeper integration with the customer journey and features make it a more favorable choice for users seeking to maximize their sales potential.

Integration and Compatibility Comparison

Checkout Upsell Post Purchase Integrations

Checkout Upsell easily integrates with Shopify Checkout, and other platforms such as Google Analytics and PayPal, promoting seamless payment processing. This enhances the total user experience, streamlining data tracking and improving overall engagement.

Related Products ‑ Relatify Integrations:

Related Products ‑ Relatify offers simpler integration opportunities but may lack the extensive integration options available to Checkout Upsell. This limits the overarching functionality and convenience that brands can implement within Relatify's framework.

Conclusion

Both Checkout Upsell Post Purchase and Related Products ‑ Relatify present valuable solutions for merchants eager to augment their upselling and cross-selling strategies. However, Checkout Upsell Post Purchase stands out, offering a user-friendly design, comprehensive feature set, and competitive pricing structures tailored to various order volumes. Its 5-star rating reflects not only its effectiveness but also the high satisfaction rate among its users. While Related Products ‑ Relatify has commendable qualities, the robust features and affordability of Checkout Upsell Post Purchase render it the superior choice for many businesses seeking to elevate their revenue through effective upselling.