Shopify Upsell and Cross-sell Apps: Relek Build‑the‑Look vs Okendo: Product Reviews & UGC

Table of Contents

1. Introduction
2. How Does Relek Build‑the‑Look Work?
3. How Does Okendo: Product Reviews & UGC Work?
4. How Much Does Relek Build‑the‑Look Cost?
5. How much does Okendo: Product Reviews & UGC cost?
6. Cost Analysis: Relek Build‑the‑Look vs. Okendo: Product Reviews & UGC
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

Upselling and cross-selling are key strategies in e-commerce, capable of significantly boosting a business's revenue. In fact, research shows that effectively leveraging these techniques can increase customer spending by up to 30%. This highlights the crucial role of upsell and cross-sell apps, which help merchants create meaningful buying experiences and enhance engagement.

In this post, we will focus on two notable contenders in this realm: Relek Build‑the‑Look and Okendo: Product Reviews & UGC. Each app offers its unique capabilities to facilitate upselling and cross-selling, providing essential integration with Shopify and promising an improved overall customer experience.

How Does Relek Build‑the‑Look Work?

Relek Build‑the‑Look is an innovative software aimed at modernizing e-commerce stores by enabling merchants to create visually compelling "looks" for their customers. The app allows businesses to present curated outfits, effectively increasing the Average Order Value (AOV) and conversions.

Here’s how it operates:

• Setup: After installation, businesses can link their inventory directly to the app, allowing it to pull matching items based on styles and colors effortlessly. The setup is intuitive, making it accessible even for those who are not technically savvy.

• User Engagement: Customers can interact with the app by liking or disliking items, as well as building their user profiles. This personalization fosters a deeper connection between shoppers and the products on offer.

• Curated Suggestions: As users browse, they receive recommendations on how to complete their looks with additional items, pushing them towards making larger purchases.

This process not only enhances the customer experience but also significantly broadens the potential for upselling and cross-selling.

Features and Utility

1. Build the Look: This key feature enables merchants to match clothing items across various categories, allowing customers to create their desired outfits easily. Startups can find this particularly useful in establishing a brand identity while small to medium businesses can optimize their existing inventory.

2. User Profiles: By allowing users to create personalized profiles where they can save liked items or build wishlists, the app increases return visits and future purchases—crucial for larger enterprises aiming for customer retention.

3. Buy the Look: This feature simplifies the purchase process by offering a one-click buying option for multi-item looks, enhancing user satisfaction and boosting conversions.

4. Merchant Driven Matching: Store owners maintain control over how items are matched, ensuring their product presentation aligns with inventory and seasonal trends.

The benefits of these features accumulate to create a seamless user experience. For instance, imagine a shopper browsing on a clothing site who finds an entire outfit presented to them that they can add to their cart with a single click. This tailored suggestion not only makes the process easy but encourages them to buy more items.

How Does Okendo: Product Reviews & UGC Work?

Okendo is a robust customer marketing platform that encompasses product reviews, surveys, quizzes, referrals, and loyalty—focusing on turning casual buyers into devoted customers.

The integration of reviews and user-generated content facilitates trust, which is vital for upselling and cross-selling. By showcasing genuine customer feedback right on product pages, the platform enhances credibility and influences purchase decisions.

Features and Utility

1. Automated Reviews: This functionality ensures that after a purchase, customers are prompted to leave feedback, facilitating a continuous influx of new reviews. This is essential for all businesses, from startups looking to build initial credibility to established enterprises wanting to maintain a positive reputation.

2. Media Galleries: By allowing customers to upload photos and videos alongside their reviews, brands can showcase real-life usage of their products. This not only drives engagement but also provides potential buyers with relatable content, thus encouraging upsell opportunities.

3. Analytics & Reports: The platform provides insights into customer behavior and preferences, informing marketing strategies for upselling and cross-selling effectively.

For example, if a business notices a particular product is frequently reviewed positively, they could create bundled offers that feature similar items. This direct approach marries upselling with data-driven decision-making.

How Much Does Relek Build‑the‑Look Cost?

Cost-effective solutions are vital for maximizing profits through upselling and cross-selling. Although Relek Build‑the‑Look does not provide explicitly tiered pricing, it poses significant value by offering essential features without large upfront fees.

While there may not be a detailed breakdown available, businesses can infer that the app is aimed at various market sizes. Startups seeking to make a strong impression and growing businesses aiming to refine their customer engagement strategies would likely find this app highly beneficial.

It's also worth noting that businesses can inquire about custom pricing plans that align with their unique needs.

“It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.”

How much does Okendo: Product Reviews & UGC cost?

Okendo offers several pricing tiers, emphasizing the importance of cost-effective solutions while ensuring companies maximize their potential for upselling and cross-selling.

• Free Plan: This option allows up to 50 orders per month and is suited for startups looking to establish credibility without additional costs. Features include automated review requests and media galleries.

• Essential Plan ($19/month): Designed for small to medium businesses, this plan supports up to 200 orders monthly, providing all essential features while allowing flexibility for growing sales.

• Growth Plan ($119/month): Ideal for larger operations, this tier accommodates up to 1,500 orders and adds advanced analytics—critical for targeted upselling campaigns.

Understanding these costs assists businesses to decide based on their current volume and future growth plans.

Cost Analysis: Relek Build‑the‑Look vs. Okendo: Product Reviews & UGC

When comparing the cost structure of both applications, Relek Build‑the‑Look positions itself as potentially more cost-effective across different scales of operation. The absence of clear pricing tiers could be advantageous, as it offers merchants flexibility rather than binding them to strict limits based on order volume.

Okendo, while providing clear tiers, may impose costs that could escalate as order volume increases. This could hinder smaller businesses that are just starting to build their customer base.

Both apps may offer promotional discounts or trial periods, giving businesses an opportunity to experience their benefits before committing fully. However, Relek Build‑the‑Look, with flexible pricing based on specific needs, could present additional appeal for those wary of higher commitment costs.

User Reviews & Customer Support Insights

Is Relek Build‑the‑Look good?

Relek Build‑the‑Look has recently gained a strong footing within the Shopify ecosystem with a perfect 5-star rating from 64 reviews. Users likely appreciate its intuitive interface and the ease with which they can integrate product recommendations into their online stores, helping boost their upselling efforts.

Is Okendo: Product Reviews & UGC good?

With an impressive average rating of 4.9 stars from 930 reviews, Okendo clearly resonates with its user base. Customers often praise its comprehensive features, although they may also have some critiques regarding complexities for new users. Insights gathered from reviews suggest that the ability to collect and showcase user-generated content significantly aids conversion. Good customer support plays a crucial role in these ratings, as users value prompt assistance in navigating challenges.

User Preference: Relek Build‑the‑Look or Okendo: Product Reviews & UGC?

When analyzing user ratings, Relek Build‑the‑Look’s perfect score signifies a highly satisfactory experience compared to Okendo. The simplified interaction with the platform, coupled with its innovative features, may explain why many users lean toward it as their preferred solution for enhancing upsell and cross-sell opportunities.

Integration and Compatibility Comparison

Relek Build‑the‑Look Integrations

This app is designed to seamlessly overlay on Shopify stores, allowing for easy customization and integration without extensive technical know-how. This user-friendly approach means minimal disruption, enabling businesses to implement upselling features rapidly.

Okendo: Product Reviews & UGC Integrations

Okendo integrates with several platforms such as Shopify Flow and Klaviyo, enhancing data tracking and user engagement across marketing channels. Users can benefit from a diverse range of tools that further amplify their upselling capabilities through targeted marketing strategies.

Conclusion

Both Relek Build‑the‑Look and Okendo: Product Reviews & UGC provide valuable solutions for e-commerce operations. However, Relek Build‑the‑Look stands out with its user-centered design, innovative matching capabilities, and cost-effectiveness. With a perfect 5-star rating from users, it is particularly tailored for those seeking to enhance customer engagement and boost average order values. While Okendo possesses significant strengths, the unique offerings of Relek Build‑the‑Look potentially make it the superior choice for a comprehensive upselling and cross-selling strategy.