Shopify Upsell and Cross-Sell Apps: Simply Cross‑Sell vs Okendo: Product Reviews & UGC

Table of Contents

1. Introduction
2. How Does Simply Cross‑Sell Work?
3. How Does Okendo: Product Reviews & UGC Work?
4. How Much Does Simply Cross‑Sell Cost?
5. How Much Does Okendo: Product Reviews & UGC Cost?
6. Cost Analysis: Simply Cross‑Sell vs. Okendo: Product Reviews & UGC
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

According to industry data, upselling and cross-selling can generate an additional 10-30% in revenue, proving that these strategies are essential for online merchants. Upsell and cross-sell apps significantly enhance customer experiences by presenting relevant product suggestions, which not only improves customer satisfaction but also drives sales. In this blog post, we will compare two prominent Shopify applications: Simply Cross‑Sell and Okendo: Product Reviews & UGC. Both offer different functionalities that impact upselling and cross-selling, making it crucial for businesses to choose the right tool tailored to their needs.

Simply Cross‑Sell provides users with the ability to create tailored cross-sell offers that can be integrated seamlessly into shopping experiences, while Okendo focuses on gathering and showcasing customer reviews to improve overall conversion rates. Despite their differences, both apps excel in boosting customer engagement, but we'll explore why Simply Cross‑Sell stands out as a superior solution.

How Does Simply Cross‑Sell Work?

Simply Cross‑Sell is designed to help merchants create personalized product offers that resonate with customers at crucial points in their shopping journey. Here’s a detailed look at how this app operates:

Setup: Merchants can easily configure cross-sell offers based on targeted products or entire collections through a simple interface. This feature enables businesses to customize what is shown to customers based on their shopping behavior.

Trigger: Before customers proceed to checkout, they are presented with pop-ups showcasing relevant offers. This method ensures that the additional products are presented at the optimal time, increasing the likelihood of conversion.

Conversion: Leveraging high-quality visuals and tailored messaging, Simply Cross‑Sell makes it easy for customers to add additional items to their cart without exerting much effort. The integration is smooth, which enhances the overall shopping experience and encourages higher average order values (AOV).

Key features of Simply Cross‑Sell include:

• Custom Offer Creation: Merchants can select specific products or collections to promote. This feature is particularly beneficial for businesses of all sizes. For startups, it allows for basic cross-selling; for medium-sized enterprises, it facilitates targeted promotions; and for larger businesses, it enables a comprehensive approach to engaging customers with a wide array of options.

• Free Shipping Motivator: Encouraging customers to hit a certain cart value to qualify for free shipping is a well-known tactic that significantly increases cart values. This feature is advantageous for small to medium businesses aiming to boost sales by reducing shipping fears.

• Fully Customizable Pop-Ups: Within Simply Cross‑Sell, merchants can ensure that the look and feel of their pop-ups align with their brand identity. Whether a startup is looking for a simple design or a large enterprise requires more sophisticated visuals, the customization options lend flexibility to meet varying business needs.

• User-Friendly Interface: The app is praised for its intuitive design, enabling merchants to manage their offers with minimal fuss. This feature is particularly vital for smaller businesses that may not have extensive technical experience.

• Display Options: Simply Cross‑Sell allows offers to be displayed on both product and cart pages, ensuring maximum visibility of promotional opportunities.

Imagine a sports equipment store that sells bicycles. A customer adding a bike to their cart could be presented with relevant accessories such as helmets or maintenance kits through Simply Cross‑Sell. This not only enhances their purchase but also increases AOV, demonstrating the app's effectiveness in delivering targeted product offers.

How Does Okendo: Product Reviews & UGC Work?

Okendo: Product Reviews & UGC takes a different approach by focusing on customer engagement through reviews and user-generated content (UGC). This customer marketing platform aids businesses in converting potential buyers into loyal advocates. It achieves this through a distinct feature set that revolves around reviews and surveys.

Some key features include:

• Automated Review Requests: This function automates the process of gathering reviews after purchase, increasing the volume of customer feedback without additional effort for the merchant. This can benefit businesses of all sizes; however, it may cater more to mid-to-large businesses due to higher order volumes.

• Photo & Video Reviews: Visual endorsements are incredibly persuasive for prospective customers. By allowing users to upload photos and videos, Okendo enhances credibility, which is crucial for building trust and driving sales across the board.

• Extensive Customization of Onsite Displays: Businesses can showcase reviews in various formats, boosting aesthetic appeal and engagement. This feature serves companies seeking to enhance their online presence, which is beneficial for both small startups and larger enterprises focused on branding.

• User Profiles & Analytics: By automatically building customer profiles with saved data, Okendo provides valuable insights into customer behavior. This functionality is vital for growing businesses looking to tailor their marketing strategies based on data-driven decisions.

Imagine a beauty product company utilizing Okendo to showcase customer reviews with pictures of satisfied users. This can help influence new customers during their decision-making process, thereby boosting conversion rates.

How Much Does Simply Cross‑Sell Cost?

Cost is a vital consideration for merchants when evaluating upselling and cross-selling solutions. Simply Cross‑Sell offers a range of pricing tiers catering to businesses of various sizes, ensuring that cost-effectiveness remains a priority:

• Free Plan: Features one offer with up to four products. This option is ideal for startups as it reduces initial investment risks while allowing them to explore the app's capabilities.

• Beginner Plan ($9.90/month): This tier includes five offers with unlimited products per offer and a 14-day free trial. It's particularly suitable for small businesses starting to expand their product ranges.

• Advanced Plan ($19.90/month): Offering ten offers and unlimited products with similar trial options, this plan suits growing businesses with more diverse inventories.

• Professional Plan ($29.90/month): This plan is tailored for larger businesses with unlimited offers and products. Its comprehensive nature allows for maximum flexibility and incentivizes businesses to promote a diverse range of items.

It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does Okendo: Product Reviews & UGC Cost?

Okendo presents its pricing options designed to accommodate a variety of business needs:

• Free Plan: This option allows up to 50 orders per month, which may serve small startups well but could become limiting as the business grows.

• Essential Plan ($19/month): Designed for medium-sized businesses, this tier permits up to 200 orders a month and includes the same features as the free plan but at a more substantial capacity.

• Growth Plan ($119/month): This plan supports up to 1,500 orders and includes analytics and reporting. While this pricing may deter smaller startups, it’s geared towards more established businesses requiring advanced functionalities.

Both Simply Cross‑Sell and Okendo provide valuable features, but Simply Cross‑Sell demonstrates better cost efficiency across its various tiers, especially for businesses looking to maximize their upselling and cross-selling capabilities without incurring high costs.

Cost Analysis: Simply Cross‑Sell vs. Okendo: Product Reviews & UGC

When analyzing costs, Simply Cross‑Sell provides better value across various price points, particularly for startups and small businesses. While Okendo offers a free tier and low-cost options, its features may not deliver the same potential for revenue increase as those offered through Simply Cross‑Sell. The cost structure of Okendo also reflects more substantial increases as businesses grow, which may limit scalability for smaller operations. In contrast, Simply Cross‑Sell maintains a consistent pricing structure that scales better and provides more robust functionalities across all tiers.

Both apps offer trial periods that allow businesses to explore their offerings, providing a low-risk avenue to test features. However, Simply Cross‑Sell's free plan allows new merchants to start integrating upsell strategies with complete flexibility while remaining cost-effective.

User Reviews & Customer Support Insights

Is Simply Cross‑Sell good?

Simply Cross‑Sell has garnered attention for its intuitive interface and powerful functionalities. With an impressive 5-star average rating from 64 reviews, feedback indicates strong satisfaction among users. Most notably, merchants appreciate the app's ease of use and immediate impact on their sales dashboard.

Is Okendo: Product Reviews & UGC good?

Okendo boasts an impressive 4.9-star average rating from 930 reviews, highlighting its effectiveness in turning customer feedback into marketing power. Users often appreciate the expansive customization options, user-friendly features, and reliable customer service. However, smaller businesses may find some limitations in the free tier, especially as they scale.

Customer support plays a crucial role in user satisfaction, and both Simply Cross‑Sell and Okendo are expected to offer support to help users navigate their tools effectively.

User Preference: Simply Cross‑Sell or Okendo: Product Reviews & UGC?

Considering user ratings, Simply Cross‑Sell appears to be the more favored option among merchants. While Okendo has a strong rating, the fewer reviews compared to Simply Cross‑Sell indicates a growing interest in and satisfaction with Simply Cross‑Sell’s features and user-friendly process. Moreover, the specific functionalities that Simply Cross‑Sell offers for upselling and cross-selling contribute to its overall appeal, allowing it to emerge as the preferred solution.

Integration and Compatibility Comparison

Simply Cross‑Sell Integrations

Simply Cross‑Sell integrates seamlessly with Shopify, enabling users to leverage the full suite of Shopify functionalities without complications. These integrations ensure effective data tracking and seamless interaction between the app and the e-commerce platform.

Okendo: Product Reviews & UGC Integrations:

Okendo integrates with various platforms, including Shopify Flow, Google, Klaviyo, and others, streamlining comprehensive data management. However, while the app's extensive integration capabilities may benefit larger stores, some user feedback suggests that it might not be as intuitive for smaller businesses, making Simply Cross‑Sell's straightforward integration a desirable choice.

Conclusion

In conclusion, both Simply Cross‑Sell and Okendo: Product Reviews & UGC present robust solutions for enhancing customer engagement and increasing sales. However, Simply Cross‑Sell emerges as the more user-friendly, cost-effective option with a flexible pricing structure that caters to the needs of diverse businesses. With a stellar 5-star rating and a focus on increasing average order value, Simply Cross‑Sell provides merchants with intuitive tools that integrate flawlessly with their Shopify store. While Okendo offers valuable features, its pricing model and limitations could be more suitable for larger, well-established firms. For startups and growing businesses, Simply Cross‑Sell clearly stands out as a preferred solution in the landscape of Shopify apps.