Shopify Upsell and Cross-sell Apps: Azteca ‑ AI Shopping Assistant vs Makaira Connect

Table of Contents

1. Introduction
2. How Does Azteca ‑ AI Shopping Assistant Work?
3. How Does Makaira Connect Work?
4. How Much Does Azteca ‑ AI Shopping Assistant Cost?
5. How Much Does Makaira Connect Cost?
6. Cost Analysis: Azteca ‑ AI Shopping Assistant vs. Makaira Connect
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

Did you know that upselling and cross-selling can increase a business’s average order value (AOV) by nearly 30%? For online retailers, understanding and leveraging these techniques can vastly improve both customer experience and revenue generation. Upsell and cross-sell apps are pivotal in this equation, as they provide merchants with the tools needed to present customers with additional, relevant product options, enhancing their shopping journey.

In this competitive landscape, two apps stand out: Azteca ‑ AI Shopping Assistant and Makaira Connect. Both aim to enrich the shopping experience by providing various options for upselling and cross-selling while ensuring ease of integration with e-commerce platforms. However, they have distinct features and functionalities that cater to different business needs.

How Does Azteca ‑ AI Shopping Assistant Work?

Azteca ‑ AI Shopping Assistant redefines the upselling and cross-selling landscape by using advanced AI-driven technology to improve merchant-customer interactions. Here’s a closer look at how it operates:

Feature Overview

1. AI-Powered Sales and Support:

   Azteca is designed as a 24/7 shop assistant that provides AI-driven insights. This feature allows merchants to predict customer needs and respond to inquiries instantaneously, turning general inquiries into tangible sales opportunities.

2. Real-time Inventory Tracking:

   The app ensures that merchants have real-time knowledge of their catalog, inventory, and prices. This means accurate information is relayed to customers, improving trust and facilitating informed purchasing decisions.

3. Brand Alignment:

   Azteca tailors responses to align with a brand’s tone. This feature helps avoid the dull, robotic replies typical of many chatbots, fostering more engaging and relatable customer conversations.

4. Custom Knowledge Base:

   Merchants can upload PDF/TXT files to train the chatbot. This unique functionality allows businesses to customize the assistant’s knowledge base to fit specific upsell and cross-sell scenarios, enhancing recommendations.

Relevance for Businesses of All Sizes

• Startups: Startups can benefit from Azteca’s free-to-install feature, minimizing upfront costs while gaining access to advanced upselling technologies.

• Small to Medium Businesses: For small and medium enterprises, Azteca’s AI capabilities can significantly enhance their responsiveness to customers, leading to higher conversion rates and improved customer loyalty.

• Large Enterprises: Larger businesses will find Azteca’s comprehensive features, like inventory tracking and customizable responses, vital for maintaining operational efficiency and responding promptly to customer inquiries across different channels.

Hypothetical Scenarios

Imagine a scenario where a customer inquires about a dress. Using Azteca, the AI assistant not only provides information but also suggests complementary accessories available in real-time, thus enhancing the likelihood of a cross-sell. This level of personalized attention can significantly uplift the customer experience and drive sales.

How Does Makaira Connect Work?

In contrast, Makaira Connect offers a different approach to upselling and cross-selling. It is positioned as an e-commerce marketing suite that simplifies product discovery and recommendations for customers. Here's how it works:

Feature Overview

1. Search and Filter Capabilities:

   Makaira Connect allows customers to search and filter products intuitively, ensuring they can swiftly find the items they are interested in. This user-friendly experience can lead to higher conversion rates.

2. Product Recommendations:

   The app provides recommendations based on customer behavior and preferences, helping to upsell related items effectively.

3. Personalized Rankings:

   Using algorithms, Makaira allows for personalized product rankings, enhancing the overall shopping experience and putting the right products in front of the right customers.

Relevance for Businesses of All Sizes

• Startups: Startups might appreciate the basic features of Makaira Connect, but they could encounter limitations if the product catalog exceeds 5,000 items.

• Small to Medium Businesses: For these businesses, investing in a full-featured plan is essential to utilize Makaira’s robust recommendation system effectively.

• Large Enterprises: Larger companies could benefit from the extensive product search capabilities, allowing for handling large inventories efficiently and offering a tailored shopping experience.

How Much Does Azteca ‑ AI Shopping Assistant Cost?

Offering cost-effective solutions for upselling and cross-selling is imperative for merchants looking to maximize their investments. Azteca ‑ AI Shopping Assistant follows a straightforward pricing structure:

Pricing Tier Insights

1. Free to Install Plan:
   • Price: Free to install with €0.25 per session.
   • Features: Access to AI-driven sales tools and customer support.
   • Limitations: The cost per session can add up depending on usage.
   • Target Audience: Ideal for startups and small businesses exploring AI options without heavy commitments.
   • Additional Costs: Sessions could incur charges, depending on engagement levels.

It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does Makaira Connect Cost?

Understanding the financial implications of utilizing an upsell/cross-sell tool is also crucial. Makaira Connect offers several pricing tiers:

Pricing Tier Insights

1. Search [S] Plan:

   • Price: Free for up to 14 days; thereafter cost varies based on chosen subscription.
   • Features: Search & filter; suited for up to 5,000 products.
   • Limitations: Limited tracking capabilities.
   • Target Audience: Small enterprises on a funds-constrained model.

2. Search & Reco [S] Plan:

   • Price: $249 / month.
   • Features: Full search capabilities with product recommendations.
   • Limitations: Geared toward businesses with larger product catalogs, but not optimal for those with fewer products.
   • Target Audience: Small to medium businesses looking for enhanced recommendation capabilities.

3. Search & Reco [XL] Plan:

   • Price: $398 / month.
   • Features: Full capabilities similar to the smaller plan but extended to larger catalogs (up to 250,000 products).
   • Limitations: Higher monthly costs might deter startups.
   • Target Audience: Ideal for larger enterprises with extensive product offerings.

Cost Analysis: Azteca ‑ AI Shopping Assistant vs. Makaira Connect

When comparing costs, Azteca provides a more budget-friendly option, particularly for startups and small businesses needing to manage expenses. The free installation significantly lowers the entry barrier, making it attractive for those looking to explore without immediate financial commitment. In contrast, Makaira’s subscription plans can quickly escalate costs based on the chosen tier and number of products.

In addition, while Makaira Connect offers a trial period, its pricing structure tends to favor larger businesses with extensive inventories rather than smaller operations.

User Reviews & Customer Support Insights

Is Azteca ‑ AI Shopping Assistant Good?

With a stellar 5-star average rating from 64 reviews, users commend Azteca for its intuitive functionalities and effective upselling features. Launched just this year, Azteca is already building a reputation for driving sales and improving customer interactions.

Is Makaira Connect Good?

Makaira Connect currently holds a rating of 0 stars from 0 reviews, indicating little to no usage feedback. Potential users might ponder how the lack of reviews reflects on the app's acceptance and effectiveness in the market. Despite its promised features, the absence of user experience data may raise questions about its reliability and impact on upselling practices.

Customer support is paramount; it's crucial for users to feel supported, especially with new implementations. Good customer service can significantly influence satisfaction and ratings, making it an essential factor for both apps.

User Preference: Azteca ‑ AI Shopping Assistant or Makaira Connect?

Based on the average ratings and user engagement, Azteca ‑ AI Shopping Assistant clearly emerges as the more favored option. Its five-star acclaim illustrates its effectiveness and user satisfaction, while Makaira’s lack of reviews creates a void in trust and appeal.

The distinguished features and user-friendly approach of Azteca likely contribute to this preference, providing a more engaging experience for merchants seeking upsell and cross-sell solutions.

Integration and Compatibility Comparison

Azteca ‑ AI Shopping Assistant Integrations

While specific integrations for Azteca weren’t detailed, its smooth operation within Shopify can be inferred, streamlining data and order management to enhance user experience.

Makaira Connect Integrations

Makaira Connect hasn't highlighted any integrations specifically in the provided data. However, successful integration into existing e-commerce frameworks is essential, impacting performance and the ease of deploying upsell strategies.

Conclusion

In the landscape of upsell and cross-sell applications, both Azteca ‑ AI Shopping Assistant and Makaira Connect offer valuable features. However, the clear winner is Azteca, boasting a user-friendly design coupled with robust functionalities tailored to various business scales.

With its impressive 5-star rating and its relatively recent launch, Azteca shows promise as an effective, cost-efficient tool for merchants looking to elevate their sales strategies. Additionally, its free-to-install option allows startups to explore advanced AI capabilities risk-free. Conversely, Makaira Connect, while having potential, lacks user feedback to bolster its market presence compared to Azteca, making it appear less favorable overall.