Shopify Upsell and Cross-sell Apps: bumper vs JustViewed ‑ Recently Products

Table of Contents

1. Introduction
2. How Does bumper Work?
3. How Does JustViewed ‑ Recently Products Work?
4. How Much Does bumper Cost?
5. How Much Does JustViewed ‑ Recently Products Cost?
6. Cost Analysis: bumper vs. JustViewed ‑ Recently Products
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

In the competitive landscape of e-commerce, leveraging upsell and cross-sell strategies is crucial for maximizing revenue. According to various studies, implementing these strategies can increase average order values significantly—by as much as 30% in some cases. Upsell and cross-sell apps play a pivotal role in optimizing these experiences by offering intelligent product recommendations at various touchpoints, particularly during the checkout process.

Two prominent applications that facilitate these strategies on Shopify are bumper and JustViewed ‑ Recently Products. While both apps are designed to enhance the customer experience and ultimately drive sales, they approach this goal from different angles. bumper focuses on creating a dynamic sequence of product bumps that encourage additional purchases right at checkout. On the other hand, JustViewed specializes in reminding customers of products they have previously explored, nudging them toward finalizing their purchases. This blog post will compare these two apps, delving into their features, pricing structures, and overall effectiveness in upselling and cross-selling.

How Does bumper Work?

bumper operates through a straightforward yet effective mechanism designed to enhance the checkout experience for both merchants and customers. This app provides a seamless flow of product bumps, providing additional relevant offers as customers progress through the checkout process.

Setup: Merchants can easily craft bump sequences that align with specific products or collections. The app's interface allows users to create targeted offers that can appear based on customer interactions, whether they accept or reject initial bumps.

Trigger: When a customer adds items to their cart and proceeds to checkout, bumper automatically activates these tailored bump sequences. This ensures that the offers presented are relevant, increasing the chances of conversion.

Conversion: If a customer accepts an additional offer during checkout, the item is seamlessly added to their order without requiring extra transactions or data entry. This streamlined process not only enhances the purchase experience but also effectively increases the average order value.

Many features contribute to bumper's efficacy. Notably:

1. Customizable Bump Sequences: Businesses can craft specialized bump sequences tailored to customer preferences, maximizing engagement. This is particularly beneficial for small to medium enterprises looking to personalize customer interactions.

2. Up/Down Bumps: Depending on customer acceptance or rejection of an initial bump, the app can adjust its offerings dynamically, ensuring continued relevance and engagement.

3. Theme Settings Options: The extensive customization options allow businesses to present their products in a visually appealing manner, enhancing the overall shopping experience.

Through applying these features, businesses can dramatically improve their upselling capabilities. For instance, a small clothing retailer may use bumper to suggest matching accessories during the checkout process when a customer purchases a dress. This could lead to a significantly better customer experience and increase the retailer's revenue.

How Does JustViewed ‑ Recently Products Work?

JustViewed ‑ Recently Products adopts a different approach to enhancing upsell and cross-sell opportunities. Its core functionality revolves around reminding customers of products they have recently viewed, thereby keeping their interest alive as they navigate through the buying process.

The app works by generating a slider that displays recently viewed items, allowing customers to return to products they might have otherwise forgotten. This is particularly effective in encouraging repeat visits to items that previously piqued interest.

Notable features include:

1. Fully Customizable Slider: Merchants can modify the slider to fit their website's aesthetic, making the user experience more enjoyable while maintaining brand consistency.

2. Mobile Responsiveness: The app is designed to perform consistently across devices, ensuring that customers can easily return to their favorite items regardless of how they access the store.

3. Multiple Language Translation Support: This feature enables businesses to cater to a broader audience by displaying recently viewed products in various languages, making it suitable for international merchants.

4. Customizable Display Options: Users can tailor the appearance of recently viewed products, adjusting colors and backgrounds to align with their brand image.

For example, an online electronics store could utilize JustViewed to display recently viewed gadgets to customers, prompting them to reconsider items they were interested in but did not purchase initially.

How Much Does bumper Cost?

In today’s competitive market, cost-effectiveness plays a fundamental role in choosing the right upsell and cross-sell solution. bumper offers three distinct pricing tiers designed to cater to businesses of various sizes:

• Basic Plan - $10/month: This plan includes one bump sequence without any customer support. It's ideal for startups testing the waters in upselling but may lack support for troubleshooting during initial setups.

• Standard Plan - $25/month: This tier permits up to five bump sequences and includes customer support. It's suitable for small to medium businesses wanting to expand their upselling efforts.

• Enterprise Plan - $50/month: With the ability to create 20 bump sequences and support included, this plan targets larger enterprises with more complex needs.

Each tier scales according to the number of bump sequences, allowing flexibility for growing businesses. There are no hidden fees, making budgeting straightforward. Additionally, you can always reach out to our team, and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does JustViewed ‑ Recently Products Cost?

Cost-effective solutions can significantly impact an e-commerce platform's profitability. JustViewed ‑ Recently Products offers two pricing options:

• Free Plan: This plan is available for test stores and trial plan stores, allowing users to assess the features without making a financial commitment.

• Basic Plan - $3.99/month: This option includes a fully customizable slider, mobile responsiveness, and 24/7 email support. It is suitable for startups still exploring effective strategies without substantial investment.

• Advanced Plan - $5.99/month: In addition to all Basic features, this plan offers multiple language support. It's particularly advantageous for small to medium businesses catering to diverse customer bases.

The lower entry cost of JustViewed makes it an attractive choice, especially for startups. However, businesses must evaluate whether the simplicity of features aligns with their upselling needs.

Cost Analysis: bumper vs. JustViewed ‑ Recently Products

When comparing pricing, bumper presents a more variable structure that caters to the needs of different businesses. The pricing tiers reflect the app's robust feature set and customer support options, indicating greater value at higher tiers.

JustViewed offers a more budget-friendly entry point, especially beneficial to startups, but it may lack the extensive features offered by bumper. Assessing the overall value proposition of both apps can guide potential users in selecting the right fit for their operations.

User Reviews & Customer Support Insights

Is bumper good?

bumper boasts an impressive rating of 5 stars from 64 reviews, indicating strong user satisfaction. Customers praise the app's ease of use, impactful bump sequences, and the significant uptick in average order values. The responsive customer support is also highlighted as a valuable resource, particularly during setups and troubleshooting.

Is JustViewed ‑ Recently Products good?

JustViewed aligns closely with bumper, holding a rating of 4.9 stars from 84 reviews. Users appreciate its simplicity and effectiveness in keeping products on buyers' minds. The mobile responsiveness and customization options receive positive feedback, though some users might wish for more advanced features. The app's customer support, while present, may not be as robust compared to the support offered by bumper.

User Preference: bumper or JustViewed ‑ Recently Products?

In comparing user ratings, bumper's higher rating suggests a strong preference among users, potentially due to its more comprehensive feature set and dedicated support. Users seem to favor an app that not only helps them achieve their goals but also provides reliable assistance when needed.

Integration and Compatibility Comparison

bumper Integrations

bumper integrates seamlessly with the Shopify platform, optimizing the checkout process without complications. The straightforward setup helps ensure a smooth experience, making it easier to adopt into existing e-commerce setups.

JustViewed ‑ Recently Products Integrations:

JustViewed connects with Shopify effectively, providing uncomplicated integration for users. However, it does not expand into broader integrations like others in the market. While its simplicity is beneficial, it may limit potential growth as a business expands.

Conclusion

Both bumper and JustViewed ‑ Recently Products present solid solutions in the landscape of e-commerce upselling and cross-selling. However, bumper stands out with its user-friendly design, diverse feature set, and reliable customer support. With an impressive 5-star rating and a focus on maximizing average order values, bumper emerges as a superior choice for businesses aiming to enhance engagement and capital.

While JustViewed has its strengths, particularly in budget-friendliness, the robustness and support of bumper's offerings make it a more compelling option for varied business needs.