Shopify Upsell and Cross-sell Apps: MeroxIO Recently Viewed Products vs TrackMage: Tracking & Upsells

Table of Contents

1. Introduction
2. How Does MeroxIO Recently Viewed Products Work?
3. How Does TrackMage: Tracking & Upsells Work?
4. How Much Does MeroxIO Recently Viewed Products Cost?
5. How Much Does TrackMage: Tracking & Upsells Cost?
6. Cost Analysis: MeroxIO Recently Viewed Products vs. TrackMage: Tracking & Upsells
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

In the competitive world of e-commerce, the ability to effectively upsell and cross-sell can drastically impact a business's bottom line. Research shows that increasing customer retention by just 5% can boost profits by 25% to 95%. This demonstrates the critical importance of leveraging tools that enhance customer experiences, leading to higher revenue through strategic upselling and cross-selling.

In this light, upsell and cross-sell apps like MeroxIO Recently Viewed Products and TrackMage: Tracking & Upsells offer valuable functionality to Shopify merchants. Both applications aim to provide comprehensive options for enhancing user engagement and driving sales, but with different approaches to fulfilling these goals. MeroxIO focuses on showcasing recently viewed products to encourage further purchases, whereas TrackMage emphasizes order tracking along with upselling on tracking pages.

How Does MeroxIO Recently Viewed Products Work?

MeroxIO Recently Viewed Products is designed with a straightforward objective: to elevate the buying journey by making it easy for customers to revisit products they’ve browsed. Here's a breakdown of how it operates.

Setup and Functionality: MeroxIO provides an easy-to-install feature that elegantly displays the recently viewed products on your Shopify store. Merchants can customize the display to align with their store's branding, ensuring a cohesive shopping experience.

Dynamic Display of Products: As customers browse your store, the app maintains a record of up to 50 recently viewed items. This dynamic showcasing keeps previously considered products at the forefront of their minds and facilitates easy access for potential purchases.

User-Friendly Add-to-Cart Button: A unique feature of MeroxIO is the quick add-to-cart button under each displayed product. This allows users to make instant purchases without navigating back to the product page, streamlining the payment process and enhancing conversion rates.

Benefits for Businesses of All Sizes

The features of MeroxIO Recently Viewed Products cater to businesses of all sizes:

• Startups: The free tier allows new businesses to integrate upsell functionalities without financial strain, providing them with the tools to encourage customer engagement from the very beginning.

• Small to Medium Businesses: For businesses looking to scale, the MeroxIO Premium plan offers enhanced features such as custom design options and priority support—ideal for those aiming for a polished presentation and rapid problem resolution.

• Large Enterprises: With its lightweight design and rapid functionality, larger operations can seamlessly incorporate the app into their existing systems to retain customer attention and ultimately drive sales.

Hypothetical Scenarios

Imagine a customer who has been browsing for shoes but hasn't made a purchase. MeroxIO can display the recently viewed styles prominently, paired with a quick add-to-cart button. When the customer sees the shoes they liked earlier, they can effortlessly finalize their purchase, enhancing the store's overall sales potential.

How Does TrackMage: Tracking & Upsells Work?

TrackMage: Tracking & Upsells offers a combination of order tracking and upselling features to create a comprehensive customer experience during and after the purchase.

Real-Time Order Tracking and Notifications: It connects directly with your Shopify store to pull in live shipment data. This integration reduces customer inquiries about their orders, minimizing “Where Is My Order?” requests.

Upsell Functionality on Tracking Page: Unique to TrackMage, merchants can showcase upsell opportunities directly on the order tracking page. This provides another chance to capture sales, enhancing the average order value.

Features Tailored to Businesses

This application’s features are timely for various business sizes:

• Startups: The Forever Free plan exposes new businesses to tracking capabilities, ensuring they don’t underestimate the importance of updates in retaining customers.

• Small to Medium Businesses: As businesses grow, opting for the Starter or Pro plan allows teams to incorporate unlimited tracking pages and personalized notifications, enhancing branding and customer trust.

• Large Enterprises: With extensive order management and custom domains available in higher-tier plans, larger operations can maintain a professional presence and engage customers meaningfully.

How Much Does MeroxIO Recently Viewed Products Cost?

Cost-effective solutions in upselling and cross-selling can significantly enhance business profitability. MeroxIO offers two pricing tiers, each designed to meet different business needs.

1. FREE Plan

   • Price: Free
   • Features: Showcase up to 5 recent products, fixed branding.
   • Limitations: Limited product visibility and branding restrictions.
   • Target Audience: New businesses or those looking to explore upsell opportunities.
   • Additional Costs: None.

2. MeroxIO Premium

   • Price: $2.99/month
   • Features: Display up to 50 products, no branding, includes add-to-cart functionality, and custom design options.
   • Limitations: Subscription cost but offers a robust set of features.
   • Target Audience: Growing businesses aiming for customized solutions and greater customer engagement.
   • Additional Costs: None mentioned.

It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does TrackMage: Tracking & Upsells Cost?

Understanding the cost structure of apps is essential for effective budget management. TrackMage offers multiple pricing plans that cater to varying user needs.

1. Forever Free

   • Price: Free
   • Features: 1 order tracking page, 100 orders per month, 2 users.
   • Limitations: Very basic functionalities.
   • Target Audience: Small startups still testing the waters.

2. Starter Plan

   • Price: $8.99/month
   • Features: Unlimited tracking pages, personalized email notifications for customers.
   • Limitations: Suitable for modest-sized operations with some order volume.
   • Target Audience: Growing businesses.

3. Pro Plan

   • Price: $28.99/month
   • Features: Unlimited tracking pages, 500 orders per month.
   • Limitations: Increasing costs with higher order volumes.
   • Target Audience: Established businesses focused on scaling.

4. Scale Plan

   • Price: $98.89/month
   • Features: Unlimited tracking pages, 2000 orders per month, support for 5 users.
   • Limitations: High cost suitable for very large operations.
   • Target Audience: Large enterprises with significant order volumes.

Cost Analysis: MeroxIO Recently Viewed Products vs. TrackMage: Tracking & Upsells

When comparing the pricing of both applications, MeroxIO provides a compelling value proposition at a lower cost, particularly with its premium plan priced at only $2.99/month. In contrast, TrackMage's basic tier does not add many functionalities, and the costs rise quickly with additional features and order capabilities. MeroxIO's simple and effective approach offers better options for startups and small-to-medium businesses.

User Reviews & Customer Support Insights

Is MeroxIO Recently Viewed Products good?

With an impressive rating of 5 stars from 64 reviews, customer feedback highlights its intuitive design and effective functionalities in personalizing the shopping experience. Users have praised the app's easy integration with their Shopify stores and its visual appeal, which seamlessly elevates engagement.

Is TrackMage: Tracking & Upsells good?

TrackMage currently holds an average rating of 0 stars, reflecting a lack of user feedback. Potential users may appreciate its tracking capabilities and automated notifications but might find the absence of positive reviews worrisome. This lack of ratings also hints at possibly underwhelming customer engagement.

User Preference: MeroxIO Recently Viewed Products or TrackMage: Tracking & Upsells?

MeroxIO Recently Viewed Products not only boasts an impressive rating but also offers functionalities that demonstrate effective engagement strategies. In contrast, TrackMage lacks reviews and engagement narratives, leading to an uncertainty regarding its performance in the marketplace. These factors position MeroxIO as a distinctly favorable option for businesses striving to enhance their upsell and cross-sell strategies.

Integration and Compatibility Comparison

MeroxIO Recently Viewed Products Integrations

MeroxIO Recently Viewed Products is designed for seamless integration with Shopify, making it a straightforward addition to existing stores. This ease of integration enhances user experience by ensuring quick setup and minimal disruption.

TrackMage: Tracking & Upsells Integrations

TrackMage boasts integrations with Zapier and WooCommerce, allowing for extensive operational connectivity. This integration offers merchants the ability to manage their tracking system efficiently while accessing various external tools. However, compared to the straightforward integration of MeroxIO, it may present a more complex setup for new users on Shopify.

Conclusion

In summary, both MeroxIO Recently Viewed Products and TrackMage: Tracking & Upsells provide viable solutions for enhancing upselling and cross-selling strategies. Yet, MeroxIO stands out not only for its user-friendly design and comprehensive feature set but also for its affordability, starting with a free plan and extending to a low monthly cost. This positions it as a more attractive choice for businesses at various scales, especially given its strong user ratings. While TrackMage offers unique features, its scarcity of reviews raises questions about its efficacy compared to the proven success demonstrated by MeroxIO. Ultimately, for those looking to effectively engage customers and boost sales, MeroxIO Recently Viewed Products seems to be the superior solution.