Shopify Upsell and Cross-sell Apps: MeroxIO Recently Viewed Products vs Cross Sell & Upsell by SSC

Table of Contents

1. Introduction
2. How Does MeroxIO Recently Viewed Products Work?
3. How Does Cross Sell & Upsell by SSC Work?
4. How Much Does MeroxIO Recently Viewed Products Cost?
5. How much does Cross Sell & Upsell by SSC cost?
6. Cost Analysis: MeroxIO Recently Viewed Products vs. Cross Sell & Upsell by SSC
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

In e-commerce, the importance of upselling and cross-selling cannot be overstated. Studies suggest that upselling can increase revenue by up to 30% for businesses. This is where well-designed upsell and cross-sell apps come into play, significantly enhancing the customer experience while boosting sales outcomes for merchants. By providing tailored product recommendations at key moments during the shopping journey, these apps are pivotal for conversion rates and overall profitability.

In this blog post, we will examine two robust Shopify apps: MeroxIO Recently Viewed Products and Cross Sell & Upsell by SSC. Both tools offer valuable capabilities designed to enhance the upselling and cross-selling process. We will explore how these apps integrate with Shopify, delve into their features, pricing structures, and user feedback, ultimately highlighting why MeroxIO Recently Viewed Products emerges as a superior solution.

How Does MeroxIO Recently Viewed Products Work?

MeroxIO Recently Viewed Products is designed to elevate your Shopify store's capabilities by providing a dynamic display of products that customers have recently browsed. This feature allows merchants to capitalize on user interest and enhance the shopping experience through strategic recommendations.

Setup and Features:

• Dynamic Product Display: The app showcases recently viewed items, allowing users to quickly navigate back to products they showed interest in, promoting a higher likelihood of purchase.
• Add-to-Cart Functionality: With a quick Add-to-Cart button seamlessly integrated into the display, users can effortlessly add desired products to their carts, minimizing friction in the shopping process.
• Customizable Displays: Merchants can customize the look of the recently viewed section to better align with their store's branding, ensuring a consistent user experience.
• Broad Capacity: The app supports displaying up to 50 recently viewed products, making it versatile for both small and large inventories.

These features are particularly beneficial for different business sizes:

• Startups: The free plan supports up to five products, perfect for new businesses that are just starting to build their customer base.
• Small to Medium Businesses: The premium plan at $2.99 a month supports up to 50 products and offers additional features like no branding and priority support, ideal for businesses looking to maximize user engagement without stretching their budgets.
• Larger Enterprises: The app's vast capacity to display multiple products while maintaining site speed makes it suitable for larger stores aiming to enhance user experience without sacrificing performance.

Hypothetical Scenario: Imagine a customer who browses several different shirts but leaves the website without making a purchase. MeroxIO Recently Viewed Products will help the customer recall those shirts upon their return, significantly increasing the chances of conversion during their next visit.

How Does Cross Sell & Upsell by SSC Work?

Cross Sell & Upsell by SSC focuses on driving additional sales through a variety of placements for tailored recommendations on product and cart pages. This strategic positioning of recommendations enables merchants to leverage customer interests effectively.

Summary and Features:

• Data-Driven Recommendations: The app not only offers manual product selection for recommendations but also suggests items based on sales history and customer behavior.
• Multiple Display Locations: Cross Sell & Upsell by SSC provides eight strategic locations for cross-sell displays, allowing merchants flexibility in showcasing recommended products.
• Automatic Upsell Suggestions: The app generates smart product suggestions that appear as pop-ups during the shopping process, catering to customer needs seamlessly.

For different business sizes, these features provide distinct advantages:

• Startups: The free plan allows limited visibility and branding but is an excellent way for newcomers to test cross-selling.
• Small to Medium Businesses: Options to upgrade for higher visibility and customer engagement exist, making it affordable as companies grow.
• Larger Enterprises: Robust features for extensive recommendation placements make the app suitable for larger inventories requiring expansive promotional strategies.

How Much Does MeroxIO Recently Viewed Products Cost?

Cost-effective solutions are crucial for maximizing profit margins, especially for businesses engaged in upselling and cross-selling.

• Free Plan: This tier allows merchants to explore the app's functionality with limitations, such as a maximum of five products shown, fixed branding, and no Add to Cart option. It is ideal for startups testing the waters.
• Premium Plan - $2.99/month:
  • Features: Up to 50 products, no branding, Add to Cart below products, customizable display options, and priority support.
  • Limitations: Suitable only for one Shopify store.
  • Target Audience: Engaging small to medium businesses looking for enhanced user experience without hefty costs.

Additional costs are not associated directly with this app, making it a budget-friendly option.

“It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.”

How much does Cross Sell & Upsell by SSC cost?

Understanding the financial aspect of any tool is key to optimizing your business operations.

• Free Plan: Offers basic functionality with visible branding and limited recommendations (50 clicks per month).
• Startup Plan - $29.99/month:
  • Features: Provides up to 2,500 recommendation clicks and removes branding, allowing for a more professional image.
  • Limitations: Still limits on the number of clicks, which may not be suitable for rapidly growing stores.
  • Target Audience: This tier suits small businesses looking to expand their reach while maintaining a professional interface.
• Additional Plans (ranging up to $59.99/month): Increases the number of recommendation clicks and available display locations but at a higher cost that can quickly add up for larger stores.

The additional fees associated with these higher tiers could add substantial costs for businesses, especially those in growth phases.

Cost Analysis: MeroxIO Recently Viewed Products vs. Cross Sell & Upsell by SSC

When comparing these two solutions, it's clear that MeroxIO Recently Viewed Products provides a more cost-effective option for businesses at various stages.

The entry-level free tier of MeroxIO offers fundamental features without financial commitments, while the premium price remains affordable for extensive functionalities. In contrast, Cross Sell & Upsell by SSC's lower tiers lack value given their branding limitations, while its higher tiers introduce significant costs that may not correspond to a proportional increase in functionality.

Both tools offer trial periods; however, MeroxIO's initial free features enable startups to test before scaling up, making it the more user-friendly option for budding entrepreneurs.

User Reviews & Customer Support Insights

Is MeroxIO Recently Viewed Products good?

With an impressive rating of 5 stars from 64 reviews, MeroxIO Recent Viewed Products showcases strong customer satisfaction. Users appreciate its lightweight design, which effectively enhances engagement without compromising site performance.

Is Cross Sell & Upsell by SSC good?

Cross Sell & Upsell by SSC is also highly rated, boasting an average score of 4.9 stars from 964 reviews. The app’s intuitive design and various recommendation strategies have garnered appreciation. Users likely note its effectiveness in guiding customers through the shopping journey, although some may highlight its pricing structure as less favorable.

Customer Support Feedback: Good customer support is vital for any tool's success. Users value responsive and helpful support, suggesting that effective assistance significantly influences overall satisfaction.

User Preference: MeroxIO Recently Viewed Products or Cross Sell & Upsell by SSC?

Reviewing the average ratings indicates that MeroxIO is slightly more favored, with its strong 5-star rating outperforming the already impressive 4.9-star rating of Cross Sell & Upsell by SSC. This slight edge may arise from MeroxIO's straightforward integration and its overall simplicity, allowing users to achieve their cross-sell and upsell goals without extensive complexity.

Integration and Compatibility Comparison

Cross Sell & Upsell by SSC Integrations

Cross Sell & Upsell by SSC boasts integrations with platforms like Checkout, FirePush, and Pagefly. These connections facilitate data tracking and enhance payment processing capabilities, contributing to a smooth user experience.

MeroxIO Recent Viewed Products Integrations:

While specific integrations were not listed for MeroxIO, its design for seamless functionality within Shopify suggests a straightforward installation and usability that would appeal to merchants looking for quick solutions without extensive setup periods.

Conclusion

Both MeroxIO Recently Viewed Products and Cross Sell & Upsell by SSC have their strengths in enhancing upsell and cross-sell capabilities for e-commerce merchants. However, MeroxIO shines through its user-friendly design, cost-effectiveness, and rich feature set. With an optimal price of $2.99 for premium features and a perfect 5-star rating, MeroxIO emerges as the more favorable option for merchants seeking to optimize their revenue through enhanced customer engagement.