Shopify Upsell and Cross-sell Apps: Boost—Cart, Bundles & Upsells vs Cross Sell & Upsell by SSC

Table of Contents

1. Introduction
2. How Does Boost—Cart, Bundles & Upsells Work?
3. How Does Cross Sell & Upsell by SSC Work?
4. How Much Does Boost—Cart, Bundles & Upsells Cost?
5. How Much Does Cross Sell & Upsell by SSC Cost?
6. Cost Analysis: Boost—Cart, Bundles & Upsells vs. Cross Sell & Upsell by SSC
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

Did you know that upselling can increase sales by up to 30%? In the highly competitive world of e-commerce, being able to maximize customer transactions without seeming pushy is a crucial skill.

Upsell and cross-sell apps play an essential role in this process, helping businesses provide additional value to their customers while boosting their own revenue. Among the various options available on platforms like Shopify, two standout contenders are Boost—Cart, Bundles & Upsells, and Cross Sell & Upsell by SSC. Both apps bring unique capabilities to the table, enabling seamless integrations and enhancing user experience.

In this blog post, we’ll take a comprehensive look at both apps, examining their features, pricing structures, user reviews, and overall effectiveness in upselling and cross-selling.

How Does Boost—Cart, Bundles & Upsells Work?

Boost—Cart, Bundles & Upsells transforms your Shopify store into a dynamic growth engine. This app introduces several powerful features designed to maximize average order value (AOV) through strategic upselling.

Key Features

1. Custom Cart Design: Boost allows businesses to customize the shopping cart to encourage customers to spend more. By integrating rewards such as discounts and free shipping, it creates an inviting shopping experience that drives larger orders.

2. Bundle Builder: Customers can mix and match their favorite products, enabling them to discover new items that complement their purchases. This feature not only boosts sales but clears inventory more efficiently.

3. Post-Purchase Upsells: After a purchase, Boost can present targeted upsell offers that customers can easily add to their existing order, enhancing their shopping experience and increasing AOV.

4. Checkout Upsells: These enhancements at the checkout stage encourage last-minute purchases, providing businesses with an additional opportunity to increase sales right before transactions are completed.

Utility for Businesses of Different Sizes

• Startups: The customization options cater well to startups looking to create immediate engagement and a compelling brand experience without a complex setup.
• Small to Medium Businesses: For SMEs, the bundle builder is invaluable in maximizing AOV through product mix strategies and customer up-sells.
• Large Enterprises: Larger businesses benefit from advanced features like the checkout upsells that can dramatically boost revenue during peak sales periods.

Unique Functionalities

What sets Boost apart is its combination of up to four reward tiers, which seamlessly integrate gifts and discounts within the shopping experience. This feature caters to different customer segments, ensuring that businesses can implement strategies that appeal to various buying motivations.

Hypothetical Scenarios

Imagine a health food shop using Boost. A customer adds a protein bar to their cart; upon checkout, they're presented with an upsell for a protein powder at a discounted rate. After their purchase, they're offered a bundle that includes a shaker bottle with an attractive discount. This targeted upselling not only improves engagement but also encourages higher spending.

How Does Cross Sell & Upsell by SSC Work?

Cross Sell & Upsell by SSC offers a different approach but similarly aims to enhance sales through targeted recommendations.

Key Features

1. 8 Strategic Cross-Sell Locations: The app provides options to display cross-sells across various pages, like product and cart pages, giving you flexibility and control over product placement.

2. Manual and Automated Recommendations: Business owners can choose to display products based on sales history or manually select them, allowing tailored experiences for customers.

3. Post-Purchase Promotions: Similar to Boost, SSC also allows for upsells on the post-purchase page, enhancing the customer journey by offering complementary products after an initial buy.

Utility for Businesses of Different Sizes

• Startups: The free plan offers sufficient features for startups to engage customers without initial outlays.
• Small to Medium Businesses: With the upgrade options available, SMEs can expand their offerings as they grow, ensuring scalability in their solution.
• Large Enterprises: Large businesses can take advantage of extensive customization and multiple cross-sell locations to target various market segments effectively.

Unique Functionalities

While the app's customization is beneficial, businesses might find that it lacks the deeper integration methods present in Boost, especially regarding reward tiers and bundling options.

How Much Does Boost—Cart, Bundles & Upsells Cost?

Understanding effective pricing structures is essential for businesses assessing the value of app integrations.

Pricing Breakdown for Boost

• Growth Suite : $98 / month
  • Features: Comprehensive cart customization, bundle builder, and both checkout and post-purchase upsells.
  • Limitations: Currently, only one pricing tier available.
  • Target Audience: Aimed at businesses ready to leverage advanced upselling techniques and maximize cart value.
  • Additional Costs: None provided, but businesses should budget for potential increased fees as they grow.

It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does Cross Sell & Upsell by SSC Cost?

Pricing Breakdown for Cross Sell & Upsell by SSC

• Free Plan:

  • Features: Basic visibility on product and cart pages, but limited to 50 recommendation clicks.
  • Target Audience: Ideal for startups or small businesses testing upselling strategies.

• Startup Plan: $29.99 / month

  • Features: Increased recommendation clicks and product visibility; removes branding which is beneficial for professional appearance.
  • Target Audience: Suitable for businesses seeing growth and needing more robust features.

• Small Store Plan: $49.99 / month

  • Features: Provides broader access to upsell locations and increases clicks to 5000.
  • Target Audience: Good for businesses looking to scale up their sales efforts.

• Medium Store Plan: $59.99 / month

  • Features: Offers custom page visibility and up to 10,000 recommendation clicks.
  • Target Audience: Best suited for medium to large operations aiming for extensive cross-sell functionality.

Cost Analysis: Boost—Cart, Bundles & Upsells vs. Cross Sell & Upsell by SSC

When prioritizing cost-effectiveness, Boost’s single pricing tier provides comprehensive features that can cater to varied needs. In contrast, while Cross Sell & Upsell by SSC offers lower entry points with its free and basic plans, it may require a jump to higher tiers quickly as businesses grow, potentially leading to higher long-term expenses.

While both apps provide free trial periods, Boost presents a more attractive value proposition with its suite of advanced features aimed at maximizing AOV from the outset.

User Reviews & Customer Support Insights

Is Boost—Cart, Bundles & Upsells Good?

With a perfect rating of five stars from 64 reviews, Boost receives high praise for its functionality and support. Users highlight the app's ease of setup, effectiveness in increasing order values, and the responsive customer service that assists businesses through the integration process.

Is Cross Sell & Upsell by SSC Good?

Cross Sell & Upsell currently holds an impressive 4.9-star rating based on 964 reviews. Users commend its intuitive design and effective functionalities, though some feedback may point towards limitations in flexibility when compared to Boost.

Customer Support Feedback

Good customer support is a primary factor influencing ratings, and Boost's ability to offer responsive service stands out. In contrast, while Cross Sell & Upsell has positive reviews regarding ease of integration, the lack of extensive support features may impact user experience in times of need.

User Preference: Boost—Cart, Bundles & Upsells or Cross Sell & Upsell by SSC?

Based on the ratings, Boost not only scores higher in user satisfaction but presents a more compelling case for businesses wanting to diversify their upselling and cross-selling strategies effectively. The unique features and robust support make it the preferred choice for many merchants.

Integration and Compatibility Comparison

Boost Integrations

Boost seamlessly integrates with platforms such as Checkout, Recharge, Yotpo, and more, enriching the user experience and providing a comprehensive solution for businesses looking to amplify their sales strategies.

Cross Sell & Upsell by SSC Integrations

Similar integrations allow Cross Sell & Upsell by SSC to function effectively within the Shopify ecosystem. Its integration with tools like FirePush and Pagefly ensures that businesses can customize their upselling strategies to align with their branding.

Conclusion

Both Boost—Cart, Bundles & Upsells and Cross Sell & Upsell by SSC deliver valuable opportunities for e-commerce businesses aiming to enhance their sales strategies. However, Boost clearly emerges as the superior choice. With its user-friendly design, extensive features tailored for generating significant revenue, and strong 5-star rating, it stands out as a highly cost-effective solution for enhancing upselling and cross-selling efforts. For many merchants looking to maximize their profitability and customer engagement, Boost represents the ideal app to integrate into their Shopify experience.