Shopify Upsell and Cross-sell Apps: Simply Cross‑Sell vs Voyager Upsell & Cross‑Sell

Table of Contents

1. Introduction
2. How Does Simply Cross‑Sell Work?
3. How Does Voyager Upsell & Cross‑Sell Work?
4. How Much Does Simply Cross‑Sell Cost?
5. How much does Voyager Upsell & Cross‑Sell cost?
6. Cost Analysis: Simply Cross‑Sell vs. Voyager Upsell & Cross‑Sell
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

In today's competitive online landscape, the importance of upselling and cross-selling as strategies for increasing Average Order Value (AOV) cannot be overstated. Research indicates that effectively leveraging these techniques can result in significant revenue growth for e-commerce businesses. This is where upsell and cross-sell apps come into play. They enable merchants to present tailored product offerings, enhancing customer experiences and driving sales.

In this blog post, we will explore two popular Shopify apps that specialize in upselling and cross-selling: Simply Cross-Sell and Voyager Upsell & Cross-Sell. Both apps are designed to streamline the process of offering additional products to customers at the right moments, ultimately improving store performance. However, one app stands out for its flexibility, pricing, and user feedback, making it a preferable solution.

How Does Simply Cross‑Sell Work?

Simply Cross-Sell is an intuitive app that allows merchants to create personalized cross-sell offers with ease. The process begins with a user-friendly interface where merchants can select and customize the products they wish to promote. This flexibility in configuration ensures that offers are relevant and appealing to customers.

Features of Simply Cross‑Sell include:

1. Custom Product Offers: Merchants can determine which products, collections, or options to showcase, tailoring the offerings to match customer interests.
2. Free Shipping Incentives: Provides a compelling motivation for customers to increase their cart values. Research shows that free shipping is a key driver in e-commerce decisions.
3. Complete Customization: The pop-up appearance and messaging can be fully customized to align with a business’s branding, creating a cohesive shopping experience.
4. Multiple Display Options: Offers can be displayed on both product and cart pages, therefore maximizing visibility.

These features cater to businesses of varying sizes. Startups may find the free version an excellent way to dip their toes into upselling without any cost, while small businesses can benefit from the flexibility of the lower-tiered paid plans. Larger enterprises can take full advantage of the unlimited offerings provided in the professional tier, ensuring scalability as their needs grow.

For instance, a small business can utilize the free tier to identify trending products and analyze performance, while a medium-sized enterprise may choose the Beginner or Advanced tiers to test multiple promotional strategies, helping them enhance their marketing efforts.

Simply Cross-Sell's approach could be highlighted with a hypothetical scenario: Imagine a customer looking at a pair of shoes; Simply Cross-Sell can prompt them with relevant accessories, such as socks or shoe polish, right before checkout. This timely suggestion not only increases the order value but also enhances the overall shopping experience.

How Does Voyager Upsell & Cross‑Sell Work?

Voyager Upsell & Cross-Sell offers a different approach, focusing on configurations that suggest supplementary products during key moments in the shopping journey. Merchants can prompt visitors to add complementary items to their carts using timely and relevant pop-ups.

Key features of Voyager include:

1. Upsell Options: Suggesting supplementary products at strategic moments encourages customers to consider more expensive or upgraded items.
2. Cross-sells: Presenting related products as cross-sells enhances the likelihood of additional purchases.
3. Pop-up Prompts: Designed to trigger during the add-to-cart action, these prompts are intended to seamlessly integrate into the shopping experience.

Similar to Simply Cross-Sell, Voyager caters to different business scales. Startups may find the Standard plan adequate for basic upselling efforts, while small to medium businesses can utilize the app's functionality to increase their customer’s AOV during the critical checkout process.

However, compared to Simply Cross-Sell, Voyager's offerings are limited in functionality and flexibility, lacking tiered pricing options that can adapt to growing business needs.

How Much Does Simply Cross‑Sell Cost?

Understanding the cost implications of upselling and cross-selling apps is crucial for merchants aiming to maximize their profitability. Simply Cross-Sell offers several pricing tiers, each tailored to varying business needs and growth stages.

1. Free Plan:

   • Price: Free
   • Features: 1 offer, 4 products per offer, display on product and cart pages.
   • Limitations: Limited to one offer.
   • Target Audience: Ideal for startups testing the waters in upselling without financial commitment.

2. Beginner Plan ($9.90/month):

   • Price: $9.90/month
   • Features: 5 offers, unlimited products per offer, display on product and cart pages, 14 days free trial.
   • Limitations: Limited offer count can restrict promotional campaigns.
   • Target Audience: Best suited for growing businesses looking to scale their upsell strategies.

3. Advanced Plan ($19.90/month):

   • Price: $19.90/month
   • Features: 10 offers, unlimited products per offer, display on product and cart pages, 14 days free trial.
   • Limitations: May not meet the needs of large enterprises requiring more flexibility.
   • Target Audience: Small to medium businesses needing a robust approach to upselling.

4. Professional Plan ($29.90/month):

   • Price: $29.90/month
   • Features: Unlimited offers, unlimited products per offer, display on product and cart pages, 14 days free trial.
   • Limitations: None.
   • Target Audience: Large enterprises aiming for comprehensive upselling solutions.

It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How much does Voyager Upsell & Cross‑Sell cost?

Cost-effective solutions are essential, especially when fist assessing upsell and cross-sell opportunities. Voyager Upsell & Cross-Sell offers a single pricing plan, which is worth examining.

1. Standard Plan ($27/month):
   • Price: $27/month
   • Features: Basic upsell and cross-sell configurations with access to prompts and suggestions.
   • Limitations: No additional tier options may hinder flexibility.
   • Target Audience: Medium to large enterprises that require basic upsell functionalities without extensive customization options.

Unfortunately, unlike Simply Cross-Sell, there are no promotional offers or trials, which could limit exposure for potential users who wish to test the app before committing financially.

Cost Analysis: Simply Cross‑Sell vs. Voyager Upsell & Cross‑Sell

When comparing the pricing structures of both apps, Simply Cross-Sell demonstrates superior cost efficiency. Its tiered pricing allows businesses to select a plan that truly aligns with their changing needs. In contrast, Voyager’s singular pricing structure at $27/month does not provide the same scalability or flexibility.

Moreover, Simply Cross-Sell’s free plan enables startups to start upselling without incurring any costs, fostering a risk-free environment for experimentation. Overall, businesses of all sizes may find Simply Cross-Sell to be a more attractive option for maximizing profitability through upselling and cross-selling strategies.

User Reviews & Customer Support Insights

Is Simply Cross‑Sell good?

Simply Cross-Sell boasts an impressive 5-star rating from 64 reviews. Feedback highlights its intuitive interface and effectiveness in increasing sales through customized offers. Merchants enjoy the ease of management and the significant impact it has on AOV, making this app a favorite.

Is Voyager Upsell & Cross‑Sell good?

Voyager received a commendable rating of 4.9 stars from 504 reviews, suggesting a high level of user satisfaction. Users often appreciate the functionality provided, though some may find limitations in customization options compared to Simply Cross-Sell. Also, feedback on customer support indicates that it plays a crucial role in enhancing overall user experience and satisfaction.

User Preference: Simply Cross‑Sell or Voyager Upsell & Cross‑Sell?

Based on average ratings, Simply Cross-Sell emerges as the preferred choice over Voyager. The broader range of features and high user satisfaction levels indicate that Simply Cross-Sell may be more effective for businesses looking to enhance their upselling and cross-selling strategies.

Potential reasons for the disparity in ratings might include the level of customization afforded by Simply Cross-Sell, as well as its flexible pricing structure which appeals to a wider variety of businesses.

Integration and Compatibility Comparison

Simply Cross-Sell Integrations

Simply Cross-Sell integrates seamlessly with Shopify, making it easy for merchants to leverage existing infrastructure while enhancing their upselling capabilities. The user-friendly setup allows for quick integration without requiring additional technical skills.

Voyager Upsell & Cross‑Sell Integrations:

While Voyager also integrates with Shopify, details regarding additional software or tools are sparse in the provided data. This lack of integration might limit the app's functionality and ease of use compared to Simply Cross-Sell, which excels in this area.

Conclusion

Both Simply Cross-Sell and Voyager Upsell & Cross-Sell offer robust solutions for upselling and cross-selling needs. However, Simply Cross-Sell stands out with its flexible pricing, user-friendly features, and high ratings from satisfied users. Business owners looking to maximize their AOV through upselling would benefit from the comprehensive advantages that Simply Cross-Sell provides over its competitors. With proven ability to enhance customer engagement and offer cost-effective solutions tailored to various business scales, Simply Cross-Sell can certainly be regarded as the superior choice for many Shopify merchants.