Shopify Upsell and Cross-sell Apps: ReSell—Post Purchase Upsell vs Cross Sell & Upsell by SSC

Table of Contents

1. Introduction
2. How Does ReSell—Post Purchase Upsell Work?
3. How Does Cross Sell & Upsell by SSC Work?
4. How Much Does ReSell—Post Purchase Upsell Cost?
5. How much does Cross Sell & Upsell by SSC cost?
6. Cost Analysis: ReSell—Post Purchase Upsell vs. Cross Sell & Upsell by SSC
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

Did you know that upselling and cross-selling can significantly boost revenue—by as much as 30%? These strategies have become essential for businesses looking to enhance customer experience while increasing their average order value (AOV). Upsell and cross-sell apps are powerful tools that help merchants create personalized offers at the right moments, encouraging customers to add more to their carts.

In the world of Shopify, two prominent apps come to the forefront: ReSell—Post Purchase Upsell and Cross Sell & Upsell by SSC. Each app boasts unique capabilities designed to assist businesses in maximizing their revenue through tailored upsell and cross-sell strategies. This blog will delve into both options, exploring their features, pricing, integrations, and overall effectiveness.

How Does ReSell—Post Purchase Upsell Work?

ReSell—Post Purchase Upsell provides Shopify merchants with a seamless method to enhance their upsell strategies after a customer completes an initial purchase. Its functionality centers around the concept of presenting targeted offers right on the thank-you page, maximizing the opportunity for additional sales. Here's a breakdown of its core features:

• User-Friendly Interface: Merchants can easily utilize the app with a simple drag-and-drop funnel builder, creating upsell offers that resonate with customer purchasing behavior.

• Post-Purchase Triggering: The app activates once a customer has successfully completed an order, presenting them with a selection of tailored upsell offers. This strategy ensures that customers have just made a purchase, making them more amenable to adding another product.

• Seamless Experience: Customers can accept upsell offers directly during the post-purchase phase without having to re-enter payment information. This streamlined process creates a smooth and frictionless shopping experience, further enhancing customer satisfaction.

These features are particularly beneficial for businesses of varying scales.

• Startups can leverage the free plan to understand upselling without incurring any costs, while the Standard plan at $14.99 a month opens doors to engaging analytics to track customer interactions.
• Small to medium businesses can benefit from the Professional plan ($24.99), which allows for up to 1,000 orders per month, creating ample opportunities for revenue generation.
• Larger enterprises may find the Unlimited plan ($49.99) most suitable, offering unlimited orders and dedicated support, ensuring tailored service at scale.

Envision a scenario where a customer buys a gift on your Shopify store. A well-timed upsell on the thank-you page for matching items might lead that customer to complete an additional purchase, significantly increasing your store's revenue.

How Does Cross Sell & Upsell by SSC Work?

Cross Sell & Upsell by SSC offers a distinct approach to upselling and cross-selling through strategic placements across the customer journey. Its emphasis is on delivering personalized recommendations in various locations within the shopping experience, optimizing customer engagement. Here is a closer look at its functionalities:

• Manually Curated Recommendations: Merchants can either select products manually or implement auto-generated suggestions based on sales history and customer orders. This flexibility allows for a tailored shopping experience that meets customer needs effectively.

• Eight Strategic Locations: The app stands out by providing options for cross-sells in eight distinct positions, including product pages, cart pages, and even post-purchase. This variety ensures high visibility and engagement, driving more clicks and conversions.

• Customization Options: The integration with compatible platforms allows for a customizable user interface, enabling businesses to align recommendations with their brand aesthetics seamlessly.

Just like ReSell, this app caters well to businesses of all sizes. Startups can benefit from the free tier, while growing businesses looking for comprehensive capabilities may prefer the Startup ($29.99) or Small Store plans ($49.99), providing room for expansion without overwhelming costs. Larger enterprises can upscale to the Medium Store plan ($59.99), optimizing cross-sell delivery across various pages.

Imagine a customer who already shows interest in a specific product. Receiving dynamic, personalized suggestions at strategic points seamlessly enhances their shopping experience, encouraging that extra purchase.

How Much Does ReSell—Post Purchase Upsell Cost?

Finding cost-effective solutions for upsell and cross-sell strategies is crucial in today's competitive marketplace. The pricing structure for ReSell—Post Purchase Upsell demonstrates a thoughtful approach tailored to various business sizes.

• Pay as you go (Free to install):

  • Features: Unlimited offers impressions, unlimited orders, funnel analytics, and basic support.
  • Limitations: No advanced options or dedicated support.
  • Target Audience: Best suited for startups looking to dip their toes into upselling.

• Standard ($14.99/month):

  • Features: Unlimited offers impressions, up to 250 orders per month, funnel analytics, and basic support.
  • Limitations: Restricted order limit for growing businesses.
  • Target Audience: Ideal for small to medium businesses seeking cost-effective upselling.

• Professional ($24.99/month):

  • Features: Unlimited offers impressions, up to 1,000 orders, funnel analysis, and premium support.
  • Limitations: Order cap may still present challenges for larger businesses.
  • Target Audience: Streamlined for small businesses aiming for growth.

• Unlimited ($49.99/month):

  • Features: No extra charges, unlimited offers, unlimited orders, funnel analytics, and dedicated support.
  • Limitations: The higher price point may deter very small businesses.
  • Target Audience: Best for larger enterprises requiring extensive upsell capabilities.

As a side note, it is important to note that you can always reach out to our team, and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link, and we’ll come up with the best solution for you and your business.

How much does Cross Sell & Upsell by SSC cost?

Cost considerations are vital when selecting upsell and cross-sell solutions. Here’s a detailed look at the pricing tiers for Cross Sell & Upsell by SSC:

• Free Plan:

  • Price: Free of charge
  • Features: Recommendations visible on product and cart pages, alongside upsell pop-ups limited to 50 recommendation clicks monthly.
  • Limitations: Cross-sell branding, limiting professional appearance.
  • Target Audience: Suitable for startups with a limited budget.

• Startup ($29.99/month):

  • Price: $29.99
  • Features: Cross-sells on product and cart pages, 2,500 recommendation clicks, branding removal.
  • Limitations: Still has a ceiling on recommendation clicks.
  • Target Audience: Small businesses focused on increased engagement without high upfront costs.

• Small Store ($49.99/month):

  • Price: $49.99
  • Features: Visibility across all available pages, 5,000 recommendation clicks, branding removal.
  • Limitations: The cap on recommendation clicks may force users to change plans as they grow.
  • Target Audience: Small to medium-sized businesses looking to maximize engagement.

• Medium Store ($59.99/month):

  • Price: $59.99
  • Features: Custom page visibility and 10,000 recommendation clicks with branding removal.
  • Limitations: Higher cost may not be justified for startups.
  • Target Audience: Larger businesses with extensive catalog requirements.

Cost Analysis: ReSell—Post Purchase Upsell vs. Cross Sell & Upsell by SSC

When comparing the pricing of these two apps, the emphasis is on value. ReSell offers an array of pricing tiers catering to startups and larger businesses, whereas Cross Sell & Upsell by SSC presents fewer options primarily differentiated by click capacity.

ReSell’s flexibility and scalability through various plans speak volumes about its suitability for different business sizes and goals. Moreover, its unlimited offers, orders, and robust support allow for greater customization and overall value.

Thus, ReSell—Post Purchase Upsell provides a better cost efficiency for businesses aiming to enhance their upsell and cross-sell strategies.

User Reviews & Customer Support Insights

Is ReSell—Post Purchase Upsell good?

With a perfect score of 5 stars from 64 reviews, ReSell—Post Purchase Upsell has garnered tremendous respect from its users. Merchants appreciate its intuitive design, efficiency in upselling tools, and smooth functionality. This new and effective tool launched in June 2022 makes it particularly appealing for those looking to enhance their post-purchase process, boosting AOV and overall customer satisfaction.

Is Cross Sell & Upsell by SSC good?

Cross Sell & Upsell by SSC enjoys an impressive 4.9-star rating from 964 reviews. Users tend to appreciate its extensive integration options, variety of placement features, and tailored recommendations. However, some may note concerns about limitations in click capacity on lower-price plans, which could hinder engagement for faster-growing stores. Overall, the app holds its ground in user satisfaction as a powerful upselling partner.

Customer support is vital for app usability, and businesses may prefer providers with accessible support systems. Good customer support can directly influence user ratings, and both ReSell and Cross Sell are noted for their efficiency in responding to queries.

User Preference: ReSell—Post Purchase Upsell or Cross Sell & Upsell by SSC?

While both apps have strong ratings, ReSell—Post Purchase Upsell’s exceptional score indicates a higher level of user satisfaction. This preference can be attributed to its all-in-one solution focusing on post-purchase opportunities and broader scalability across various tiers.

ReSell’s extensive features and seamless integration with multiple support options make it a more appealing choice for businesses looking to create sophisticated upsell strategies. On the other hand, Cross Sell & Upsell by SSC, while effective, presents limitations in click capacity, which may not meet all business needs.

Integration and Compatibility Comparison

ReSell—Post Purchase Upsell Integrations

ReSell integrates seamlessly with Shopify Checkout, providing streamlined functionalities that enhance the upsell experience. The built-in analytics tools also allow businesses to track conversion effectively, ultimately improving customer satisfaction and sales insights.

Cross Sell & Upsell by SSC Integrations:

Cross Sell & Upsell by SSC integrates with several platforms, including Checkout, FirePush, Pagefly, Shogun, Gempage, and Back in Stock. This range of integrations allows for effective tailoring of the upselling strategy to each business’s branding and customer preferences.

The integration process for Cross Sell & Upsell by SSC is framed to be user-friendly, allowing businesses to connect their existing platforms effortlessly. Customer feedback suggests that these integrations significantly amplify the cross-selling experience, though ReSell—Post Purchase Upsell generally sees greater success in this domain due to its focus on post-purchase engagement.

Conclusion

In summary, both ReSell—Post Purchase Upsell and Cross Sell & Upsell by SSC offer robust solutions in their own regard. However, ReSell emerges as a standout option, featuring a user-friendly design, comprehensive feature set, and flexible pricing tailored to individual business needs. With an impeccable rating and extensive functionality since its launch in 2022, ReSell positions itself as a premium tool for increasing AOV and enhancing customer engagement.

Though Cross Sell & Upsell has its strengths, ReSell’s proven effectiveness, extensive integration capabilities, and cost efficiency make it the superior choice for merchants eager to elevate their upsell strategies effectively.