Shopify Upsell and Cross-sell Apps: EM Related Products vs BOLD Upsell AI Powered Upsells

Table of Contents

1. Introduction
2. How Does EM Related Products Work?
3. How Does BOLD Upsell AI Powered Upsells Work?
4. How Much Does EM Related Products Cost?
5. How Much Does BOLD Upsell AI Powered Upsells Cost?
6. Cost Analysis: EM Related Products vs. BOLD Upsell AI Powered Upsells
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

Did you know that upselling and cross-selling strategies can significantly increase a store's revenue? A recent study showed that upsell and cross-sell opportunities could boost sales by up to 30%. The importance of these strategies in e-commerce cannot be overstated. Upsell and cross-sell apps play a crucial role in enhancing customer experience and driving business growth by recommending relevant products at the right time.

In this blog, we will explore two prominent Shopify apps designed to help merchants maximize their upselling and cross-selling potential: EM Related Products and BOLD Upsell AI Powered Upsells. Each offers unique features and capabilities that cater to businesses of various sizes, helping them implement effective strategies for enhancing product visibility and improving customer engagement.

How Does EM Related Products Work?

EM Related Products is designed to enhance product discoverability by allowing merchants to create customized related product recommendations. The main concept is straightforward: the app helps users easily set up and manage similar product suggestions for their customers, leading to a tailored shopping experience.

Key Features of EM Related Products:

• Custom Product Recommendations: Merchants can handpick suggestions for each item in their store. This feature is instrumental for businesses looking to increase conversions by showcasing products that complement each other.

• Tags and Collection Filters: This functionality allows businesses to categorize products better and tailor recommendations based on customer behavior, making it suitable for startups and larger enterprises alike.

• Supports Multiple Languages: This feature broadens market reach, particularly beneficial for businesses targeting diverse demographics.

• Mobile-Friendly UI: With the growing trend of mobile shopping, a user-friendly interface ensures that customers have a smooth experience, regardless of the device they're using.

• Show/Hide Out-of-Stock Products: This option helps maintain an effective inventory management strategy and improves customer experience by avoiding the frustration of seeing unavailable items.

The Relevance of EM Related Products for Different Business Sizes:

• Startups: New businesses can benefit from the low-cost premium plan which provides endless customization options without a product limit.
• Small to Medium Businesses: As these enterprises grow, the ability to curate personalized and relevant product recommendations can significantly boost sales and customer retention.
• Large Enterprises: Larger companies can utilize the app’s multiple language support and various filtering options to cater to a wide array of customers, ensuring they do not miss out on sales opportunities.

Hypothetical Scenario: Imagine a startup clothing brand that uses EM Related Products to recommend accessories alongside their outfits. A customer looking at a dress sees the matching handbag and shoes just below the product description. This personalized touch not only enhances discoverability but also increases the likelihood of additional purchases.

How Does BOLD Upsell AI Powered Upsells Work?

BOLD Upsell AI Powered Upsells takes a different approach by leveraging cutting-edge AI technology to maximize average order values through smart upselling and cross-selling techniques. The app aims to display tailored offers to customers in real-time, enhancing their shopping experience.

Key Features of BOLD Upsell:

• AI-Powered Recommendations: This feature automates the process of showcasing targeted offers, ensuring customers see the most relevant upsells based on their individual shopping habits.

• Cross-Sells and Funnels: The app allows for easy creation of upsell funnels that guide customers through various products that complement their initial purchase.

• Detailed Analytics: Businesses can access performance metrics related to upsell activity, helping them refine strategies to improve overall effectiveness.

• No-Code Setup: The user-friendly interface allows for quick integration without overwhelming technical requirements.

Audience Suitability:

• Startups: The free development store plan offers startups the ability to explore upselling without immediate costs, although it's limited to development environments.
• Small to Medium Businesses: As these businesses scale, the AI-driven recommendations can enhance their sales strategies considerably, providing a competitive edge.
• Large Enterprises: The extensive capabilities of the app allow larger organizations to implement complex upselling strategies across various customer segments.

How Much Does EM Related Products Cost?

When considering upsell and cross-sell strategies, cost becomes an important factor. EM Related Products offers a straightforward pricing structure that is easy to understand.

Premium Plan ($7.90/month):

• Features: Unlimited product recommendations, tagging and filtering options, mobile-friendly interface, and support for multiple languages.
• Limitations: No higher tier plans are available, which may limit scalability for larger businesses needing more advanced features.
• Target Audience: This plan is ideal for startups and small businesses looking for essential upsell capabilities without breaking the bank.
• Additional Costs: There are no hidden fees associated with this plan.

It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does BOLD Upsell AI Powered Upsells Cost?

BOLD Upsell AI Powered Upsells has a tiered pricing structure that reflects its features and capabilities.

Development Stores Plan (Free):

• Features: Access to all app features in a development setting, unlimited offers.
• Limitations: Only available for development stores, limiting its practicality for live businesses.
• Target Audience: Ideal for merchants in the testing phase.

0-100 Orders Plan ($9.99/month):

• Features: AI Smart Offers, cross-sells, funnels, and live chat support.
• Limitations: Limited to 200 views or 100 orders per month.

101-250 Orders Plan ($24.99/month) and 251-750 Orders Plan ($59.99/month) offer expanded features and higher order limits, tailoring to growing businesses and larger operations but at a higher cost.

Cost Analysis: EM Related Products vs. BOLD Upsell AI Powered Upsells

In comparing the pricing of both apps, EM Related Products emerges as a more cost-effective solution, especially for those in the initial stages or seeking simplicity. BOLD's tiered plans, while offering advanced features for higher-priced tiers, may not be sustainable for smaller businesses that do not have constant high-order volumes.

While BOLD includes more elaborate features at higher tiers, these may not be necessary for businesses just starting with upselling. In contrast, EM Related Products provides an affordable yet effective approach that facilitates growth while maintaining accessibility.

User Reviews & Customer Support Insights

Is EM Related Products good?

EM Related Products boasts a perfect score of 5 stars from its users, indicating high satisfaction levels. Customers appreciate the app's seamless integration and user-friendly interface, which greatly simplifies the process of managing product recommendations. Reviews often highlight the app’s effectiveness in boosting visibility and sales, making it a reliable choice for merchants.

Is BOLD Upsell AI Powered Upsells good?

Rated at 4.7 stars from over 1,500 reviews, BOLD Upsell is well-received in the market. Users commonly praise its AI capabilities, which provide targeted offers that enhance customer experience. However, some criticism arises concerning its complexity and the cost-effectiveness for smaller stores. Effective customer support is cited positively in reviews, emphasizing the resource's importance in user satisfaction.

User Preference: EM Related Products or BOLD Upsell AI Powered Upsells?

With a higher rating, EM Related Products generally appears more favorable among users compared to BOLD. The simplicity of EM Related Products resonates well with small to medium-sized businesses looking for straightforward upselling solutions. In contrast, users often report BOLD's advanced features to be beneficial but complicated for initial use, leading to a higher learning curve.

Integration and Compatibility Comparison

EM Related Products Integrations

Currently, EM Related Products operates independently within the Shopify ecosystem, ensuring ease of use when integrating into existing Shopify stores.

BOLD Upsell AI Powered Upsells Integrations:

BOLD integrates seamlessly with popular tools like Google Analytics and Shopify Checkout, allowing merchants to leverage data and enhance their upselling capabilities. Feedback surrounding BOLD's integration capabilities is largely positive, with users appreciating the comprehensive tracking and analytics features that help optimize performance.

Conclusion

Both EM Related Products and BOLD Upsell AI Powered Upsells offer valuable insights and functionalities for merchants seeking to enhance their upselling and cross-selling strategies. However, EM Related Products stands out with its more user-friendly design, a solid feature set at an affordable price point, and a perfect satisfaction rating. With a focus on maximizing conversions without the complications seen in BOLD’s features, EM Related Products is a superior solution for many businesses looking to boost their sales.