Shopify Upsell and Cross-sell Apps: BYG ‑ Thank You Page Survey vs. Okendo: Product Reviews & UGC

Table of Contents

1. Introduction
2. How Does BYG ‑ Thank You Page Survey Work?
3. How Does Okendo: Product Reviews & UGC Work?
4. How Much Does BYG ‑ Thank You Page Survey Cost?
5. How Much Does Okendo: Product Reviews & UGC Cost?
6. Cost Analysis: BYG ‑ Thank You Page Survey vs. Okendo: Product Reviews & UGC
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

In today’s competitive e-commerce landscape, the significance of upselling and cross-selling cannot be overstated. Studies have shown that increasing customer retention by just 5% can lead to a profit boost of 25% to 95%. This makes the role of upsell and cross-sell applications particularly crucial in enhancing the shopping experience and driving revenue growth for retailers.

Two notable contenders in this realm are BYG ‑ Thank You Page Survey and Okendo: Product Reviews & UGC. Both apps offer unique capabilities aimed at optimizing upsell and cross-sell opportunities, with seamless integration into Shopify. Each tool has its strengths in enhancing customer interaction and promoting additional sales, yet there are significant differences that set them apart.

How Does BYG ‑ Thank You Page Survey Work?

BYG ‑ Thank You Page Survey leverages a user-friendly interface to create a personalized post-purchase experience for customers. The essence of this app lies in its ability to offer extensive options for upselling and cross-selling through enhanced customer engagement on the thank-you page.

Key Features

1. Custom Thank You Pages: Businesses can tailor their thank you pages, allowing for personalized content that resonates with customers. This feature enhances customer satisfaction and opens up new avenues for upselling.

2. One-Click Upsell/Downsell: This unique functionality enables customers to add items to their order with just a click. It reduces friction in the buying process, leading to higher conversion rates.

3. Unlimited Customer Responses: The ability to gather unlimited feedback can help businesses refine their strategies and offerings based on customer insights.

4. Advanced Analytics: This feature offers deep insights into customer behavior, enabling businesses to make informed decisions regarding their upsell and cross-sell strategies.

5. Community Building: Inviting customers to join a Facebook group fosters community engagement, which can enhance brand loyalty and influence repeat purchases.

Utility Across Business Sizes

• Startups: For smaller businesses, the customizable thank-you pages familiarize customers with the brand and encourage initial upsells without overwhelming them.

• Small to Medium Businesses: As businesses grow, BYG provides the analytics required to optimize existing offerings based on customer preferences.

• Large Enterprises: Established brands can utilize advanced analytics and unlimited responses to refine marketing strategies on a larger scale.

Hypothetical Scenarios

Imagine an online shoe retailer using BYG to feature complementary products like socks or shoe care kits right after the purchase. The customer, having just bought a pair of shoes, is likely to consider these additional items, leading to higher average order values.

How Does Okendo: Product Reviews & UGC Work?

Okendo: Product Reviews & UGC serves as a comprehensive customer marketing platform that emphasizes user-generated content (UGC). This solution not only showcases reviews but also enhances the entire customer journey through various engagement strategies.

Key Features

1. Automated Review Request Emails: Automatically sent emails encourage reviews, driving more customer engagement without requiring manual effort.

2. Photo and Video Reviews: Featuring visuals builds trust and offers prospective customers a sense of authenticity.

3. Media Galleries and 15+ Onsite Review Displays: These options enable businesses to present reviews in diverse formats, catering to different customer preferences and increasing the likelihood of conversion.

4. Surveys and Quizzes: Engaging potential customers through surveys and quizzes allows businesses to glean valuable insights about preferences, which can directly influence upsell strategies.

5. Analytics and Reports: The insights provided help businesses tailor their marketing efforts effectively.

Utility Across Business Sizes

• Startups: Basic plan features may be ideal, allowing for adequate exposure of products through customer reviews.

• Small to Medium Businesses: As they grow, additional analytics can guide decision-making and targeted marketing initiatives.

• Large Enterprises: They can benefit from extensive review displays and analytics to craft intricate marketing strategies based on comprehensive customer insights.

How Much Does BYG ‑ Thank You Page Survey Cost?

When evaluating cost-effective solutions for upselling and cross-selling, BYG ‑ Thank You Page Survey stands out with two well-structured pricing tiers.

Pricing Tiers

1. Basic Stores - $9.99/month

   • Features: Unlimited store orders (no commission), custom thank you pages, one-click upsell/downsell, unlimited customer responses, advanced analytics.
   • Limitations: May lack some advanced features available in higher tiers.
   • Target Audience: Best suited for startups and small businesses looking to establish a stronger post-purchase relationship.
   • Additional Costs: None specified for this tier.

2. Shopify Plus - $19.99/month

   • Features: Similar to the Basic plan but may offer additional priority support or features.
   • Limitations: Primarily focused on larger businesses; may not be cost-effective for smaller operations.
   • Target Audience: Ideal for businesses on the Shopify Plus plan looking to maximize their existing capabilities.
   • Additional Costs: None specified for this tier.

It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does Okendo: Product Reviews & UGC Cost?

Cost-effective solutions are also a focus for Okendo: Product Reviews & UGC, which provides tiered pricing that caters to varying business needs.

Pricing Tiers

1. Free Plan

   • Cost: Free for up to 50 orders/month.
   • Features: It's excellent for startups testing the market; however, it may lack advanced capabilities.

2. Essential Plan - $19/month

   • Features: Up to 200 orders/month, automated review requests, and media galleries.
   • Limitations: Potential for rapid growth might require a swift upgrade.
   • Target Audience: Small businesses not exceeding 200 orders per month.

3. Growth Plan - $119/month

   • Features: Up to 1,500 orders/month with full access to all tools.
   • Limitations: Higher cost may deter startups and small businesses.
   • Target Audience: Best suited for mid-sized to larger businesses aiming for extensive customer engagement.

Cost Analysis: BYG ‑ Thank You Page Survey vs. Okendo: Product Reviews & UGC

When comparing the pricing structures of both products, the BYG ‑ Thank You Page Survey emerges with more straightforward costs and a clear value proposition. BYG's pricing is exceptionally affordable for startups and small to medium businesses looking to maximize their upselling opportunities without incurring additional fees. Conversely, while Okendo offers a free tier, its costs increase substantially at higher usage levels.

User Reviews & Customer Support Insights

Is BYG ‑ Thank You Page Survey Good?

With a perfect rating based on user reviews, BYG is notably favored among merchants for its simplicity and effectiveness in driving sales. Users appreciate how easily the app integrates with existing workflows, which results in a positive user experience.

Is Okendo: Product Reviews & UGC Good?

Boasting an average rating of 4.9 stars from an extensive review pool, Okendo has garnered user appreciation for its versatility and extensive feature set. However, some might find the transition to higher pricing tiers challenging as their businesses scale.

Customer Support Feedback

Customer support can significantly influence experiences, and users typically express the need for responsive and helpful service. As highlighted in various user reviews, effective support can enhance the overall satisfaction with both apps.

User Preference: BYG ‑ Thank You Page Survey or Okendo: Product Reviews & UGC?

In comparing average ratings, BYG ‑ Thank You Page Survey appears to be slightly more favored, given its strong performance in user satisfaction. This can be attributed to its focused approach towards enhancing the post-purchase experience, which many merchants regard as vital for improving revenue through upselling.

Integration and Compatibility Comparison

BYG ‑ Thank You Page Survey Integrations

With compatibility for checkout, thank you pages, and post-purchase settings, BYG enhances its usability within the Shopify ecosystem. These integrations enable streamlined payment processes and sophisticated data tracking, empowering merchants to make data-driven decisions with ease.

Okendo: Product Reviews & UGC Integrations

The primary integrations for Okendo include platforms like Shopify Flow, Google, and Meta. These integrations facilitate easier management of customer reviews and ensure that retailers can effectively present social proof on various channels.

Conclusion

Both BYG ‑ Thank You Page Survey and Okendo: Product Reviews & UGC provide valuable offerings tailored to their respective niches. However, BYG stands out with its user-friendly design, competitive pricing, and comprehensive feature set designed to enhance upselling and cross-selling. With its stellar 5-star rating and a clear focus on the post-purchase experience, BYG emerges as a superior solution for businesses seeking to increase their average order value and enrich customer engagement. While Okendo presents its strengths, ultimately, BYG's combination of quality features and affordability makes it the preferred choice for many businesses looking to maximize their sales strategies.