Shopify Upsell and Cross-sell Apps: BOLD Subscriptions vs ReConvert Post Purchase Upsell

Table of Contents

1. Introduction
2. How Does BOLD Subscriptions Work?
3. How Does ReConvert Post Purchase Upsell Work?
4. How Much Does BOLD Subscriptions Cost?
5. How Much Does ReConvert Post Purchase Upsell Cost?
6. Cost Analysis: BOLD Subscriptions vs. ReConvert Post Purchase Upsell

Introduction

In today’s competitive e-commerce landscape, increasing your Average Order Value (AOV) is more crucial than ever. Research indicates that upselling and cross-selling can boost sales by 10-30%, making these strategies vital for growth. Implementing advanced upsell and cross-sell features through apps can significantly enhance customer experience and drive revenue. Two standout options in this realm are BOLD Subscriptions and ReConvert Post Purchase Upsell. Each offers robust solutions to facilitate upsell and cross-sell opportunities, integrating seamlessly with Shopify to enhance the overall shopping experience.

How Does BOLD Subscriptions Work?

BOLD Subscriptions focuses on transforming one-time customers into repeat subscribers through a streamlined process. Here’s a deeper look at how it functions:

Setup: Merchants can easily configure BOLD Subscriptions through a mobile-friendly interface, allowing them to offer various subscription options tailored to customers' needs.

Subscription Offerings: Once set up, customers can explore multiple subscription plans during their shopping experience or at checkout. These could include options for prepaid or ongoing subscriptions.

Engagement and Retention: BOLD Subscriptions also offers robust dunning management and cancellation flows, ensuring that chances of subscriber loss are minimized.

Features of BOLD Subscriptions

1. Unlimited Subscriptions and Subscribers:

   • Relevance: Ideal for businesses of all sizes looking to establish a versatile subscription model.
   • Utility: Startups can experiment with different subscription offerings, while established businesses can scale without worrying about limits.

2. Advanced Prepaid Subscriptions:

   • Relevance: Particularly beneficial for companies wanting to integrate flexibility into their payment structures while offering attractive prepaid plans.
   • Utility: This feature caters to small and medium enterprises aiming to enhance customer loyalty through prepaid options.

3. Integrated Dunning Management:

   • Relevance: Retaining customers is pivotal. BOLD’s built-in dunning management helps keep subscribers engaged through automatic reminders.
   • Utility: This feature is crucial for large enterprises aiming to manage and retain their subscriber base effectively.

4. Customizable Customer Portal:

   • Relevance: Personalized shopping experiences can improve satisfaction levels.
   • Utility: Startups can utilize simple layouts while larger businesses can customize extensively for branding purposes.

5. Powerful APIs and Developer Tools:

   • Relevance: These tools allow businesses to create unique subscription experiences that can differentiate them in the competitive market.
   • Utility: Suitable for companies of all sizes that want custom functionality tied to their specific business model.

Hypothetical Scenarios for BOLD Subscriptions

Imagine a small organic skincare business implementing BOLD Subscriptions. They launch a subscription service for monthly deliveries of their best-selling facial serum. The unlimited subscriptions feature allows them to cater to an expanding subscriber base, while advanced prepaid options create incentives for long-term commitments. With effective dunning management, they successfully retain customers who might otherwise cancel, leading to higher retention rates and increased revenue.

How Does ReConvert Post Purchase Upsell Work?

ReConvert Post Purchase Upsell operates by focusing on the customer’s post-purchase experience. Here's how it unfolds:

Setup: Merchants can create tailored upsell offers through a user-friendly drag-and-drop editor, directly accessible after a customer completes their primary purchase.

Engagement: Upon checkout, customers see relevant upsell products they may be interested in, enhancing the chances of securing additional sales.

Seamless Experience: If a customer opts for an upsell, it is added to their order without requiring any additional payment details, ensuring a smooth experience.

Features of ReConvert Post Purchase Upsell

1. Post-Purchase Funnel Editor:

   • Relevance: It enhances the upselling strategy directly after a purchase, where customers are most receptive.
   • Utility: Particularly beneficial for growing businesses looking to maximize immediate post-purchase interactions.

2. One Click Upsells:

   • Relevance: Simplifies the upsell process by allowing customers to add items with a single click.
   • Utility: Startups and small businesses can integrate upsell features without extensive tech knowledge.

3. Thank You Page Customization:

   • Relevance: Customizable elements on the thank-you page allows businesses to personalize customer experiences post-checkout.
   • Utility: Brands aiming to increase customer loyalty can endlessly tweak their post-purchase communications.

Tailoring Solutions for BOLD Subscriptions

With these detailed functionalities, BOLD Subscriptions presents a compelling case. The focus on long-term customer relationships through subscriptions is significant, especially as e-commerce dynamics evolve.

How Much Does BOLD Subscriptions Cost?

When considering any upsell and cross-sell solution, finding a cost-effective option is essential. BOLD Subscriptions offers one primary pricing tier, delivering comprehensive features that can fit various business sizes.

• Plan Name: CORE - UNLIMITED
• Price: $49.99/month
• Features Included: This tier includes unlimited subscriptions, advanced prepaid options, seamless cancellation management, dunning tools, extensive reporting functionalities, and an API for developers.
• Limitations: This is a fixed pricing plan with no additional tiers, making it an attractive offer for companies looking for uniformity in costs.
• Target Audience: Ideal for small to medium-sized businesses looking to expand their revenue through subscriptions.
• Additional Costs: There are no hidden fees associated with this plan; however, businesses may incur transaction fees from payment providers.

It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does ReConvert Post Purchase Upsell Cost?

Cost-effective solutions are fundamental in choosing the right upselling and cross-selling tool. ReConvert provides several pricing options:

1. Free for Development Stores:

   • Ideal for testing the app's features without financial commitment.

2. Upsell Basic Plan - $4.99/month:

   • This basic plan is tailored for startups generating up to 49 store orders.

3. Upsell Premium Plan - $7.99/month:

   • Offers similar features for those exceeding basic limits, ideal for small businesses.

4. Upsell Premium Pro Plan - $19.99/month:

   • Designed for larger enterprises with higher order volumes, offering access to all features.

Cost Insights

These various pricing tiers provided by ReConvert cater to different business sizes, making it adaptable and accessible. However, as the volume of orders increases, businesses find themselves needing to upgrade, which could become cost-prohibitive over time.

Cost Analysis: BOLD Subscriptions vs. ReConvert Post Purchase Upsell

When comparing the two apps, it is evident that BOLD Subscriptions provides more value at its price point. With its single fixed rate of $49.99/month, businesses can maximize their subscription capabilities without worrying about transaction or order limits, unlike ReConvert’s model, which requires upgrading as sales increase.

Conclusion

Both BOLD Subscriptions and ReConvert Post Purchase Upsell offer robust solutions in their own right; however, BOLD Subscriptions stands out with its user-friendly design, extensive feature set, and cost-effective solution for subscription management. With a 5-star rating and trusted experience since its launch, BOLD Subscriptions efficiently enhances customer engagement and revenue growth for Shopify merchants. While ReConvert has its advantages, particularly for businesses looking to implement quick upsell strategies, BOLD Subscriptions' comprehensive approach often proves to be the better choice for companies seeking a sustainable way to increase subscription revenue.