Shopify Upsell and Cross-Sell Apps: Also Bought • CBB vs ReConvert Post Purchase Upsell

Table of Contents

1. Introduction
2. How Does Also Bought • CBB Work?
3. How Does ReConvert Post Purchase Upsell Work?
4. How Much Does Also Bought • CBB Cost?
5. How Much Does ReConvert Post Purchase Upsell Cost?
6. Cost Analysis: Also Bought • CBB vs. ReConvert Post Purchase Upsell
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

Did you know that upselling can increase your average order value (AOV) by 10 to 30%? Upsell and cross-sell strategies are not just essential for maximizing revenue; they also enhance the overall shopping experience by guiding customers toward products they may find useful. In the competitive world of e-commerce, using effective upsell and cross-sell apps can make a significant difference.

In this comparison, we will delve into two prominent Shopify apps: Also Bought • CBB and ReConvert Post Purchase Upsell. Both of these applications offer robust capabilities in presenting customers with valuable product recommendations, making them particularly useful for online merchants. We will explore how they integrate with platforms like Shopify and their potential impacts on sales and customer satisfaction.

How Does Also Bought • CBB Work?

Also Bought • CBB harnesses artificial intelligence to create personalized product recommendations that resemble the popular Amazon feature "Customers Who Bought This Item Also Bought." This app analyzes your store's complete sales history and current product updates in real time, providing tailored suggestions that aim to enhance upselling opportunities.

Main Features of Also Bought • CBB:

1. Customizable UI: Merchants can tailor the appearance of recommendations, adjusting texts, colors, sizes, and styles to align with their branding. This flexibility is crucial for businesses seeking to maintain a cohesive user experience.

2. Widget Placement: The app allows placement of the recommendation widget on both product and cart pages. This dual visibility increases the chances of capturing customer interest at various decision points, significantly boosting sales.

3. Variety of Recommendation Types: Users can choose between automatic, manual, by product type, or by collection recommendations. This variety caters to different selling strategies, making it suitable for businesses from startups to large enterprises.

4. Easy Installation: With one-click installation, the app swiftly integrates with most Shopify themes, minimizing setup complexity and allowing merchants to focus on sales without technical headaches.

5. High Availability: The app operates efficiently, even during high-traffic periods like Black Friday Cyber Monday (BFCM), ensuring customers have a seamless shopping experience.

Benefits for Different Business Sizes:

• Startups: The customizable UI and easy installation make it particularly appealing for new businesses that may have limited technical expertise.

• Small to Medium Businesses: The wide range of recommendation types enables these businesses to test various approaches to find what resonates most with their audience.

• Large Enterprises: High availability and effective real-time analysis allow for comprehensive recommendations across extensive inventories.

Imagine a small business that uses Also Bought • CBB to suggest related accessories during the checkout process. This simple action can significantly increase the AOV, leading to heightened satisfaction and repeat business.

How Does ReConvert Post Purchase Upsell Work?

ReConvert Post Purchase Upsell offers a different angle on product recommendations, focusing specifically on upselling and cross-selling at the pivotal post-purchase stage.

Main Features of ReConvert Post Purchase Upsell:

1. Checkout & Thank You Page Editor: Merchants can create tailored upsell options that appear immediately after purchase, ideally positioned to catch customer interest when they are already engaged.

2. One-Click Upsells: These enable customers to add additional items to their order without needing to re-enter payment information, fostering a hassle-free experience.

3. Segmentation and Advanced Analytics: Businesses can segment customers based on past purchases, allowing for highly targeted upsell offers. Analytics and metrics help in assessing campaign effectiveness, leading to data-driven decision-making.

4. Post Purchase Funnel Editor: This innovative feature enables the design of custom upsell funnels, amplifying the chances of turning a one-time buyer into a repeat customer.

5. User-Friendly Design: Offering drag-and-drop functionality, ReConvert simplifies the creation of upsell funnels for merchants without extensive technical backgrounds.

Benefits for Different Business Sizes:

• Startups: The features allow new merchants to experiment with upsell strategies in a user-friendly environment.

• Small to Medium Businesses: The ease of creating tailored upsell campaigns helps them stand out in a crowded market.

• Large Enterprises: Extensive analytics and segmentation capabilities empower large retailers to effectively target diverse customer bases.

Consider a small shop that uses ReConvert to present bundle offers on the thank-you page. By utilizing one-click upsells and targeted recommendations, the business can effectively boost its sales and enhance customer retention.

How Much Does Also Bought • CBB Cost?

Cost-effectiveness is vital for businesses looking to optimize their upsell and cross-sell strategies. Also Bought • CBB offers a single tier at a flat monthly rate.

• Price: $9.99/month
• Features: This tier offers unlimited products, orders, traffic, and efficient support, ensuring merchants have the tools they need without worrying about hidden fees or limitations.
• Limitations: As there is only one pricing tier, businesses with much higher sales volume might outgrow this pricing model in terms of scalability.
• Target Audience: It is ideally suited for startups and small to medium-sized businesses that need a straightforward, no-hassle solution.
• Additional Costs: No hidden fees; however, integration costs with other apps could apply.

“It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.”

How Much Does ReConvert Post Purchase Upsell Cost?

ReConvert has a tiered pricing structure, making it critical for businesses to evaluate options diligently.

• Free Tier: Best for development stores with limited orders. Offers essential features that allow new merchants to test the upsell waters.

• $4.99/month (Upsell Basic): Ideal for businesses generating fewer than $49 in monthly sales. It includes product recommendations and bundles.

• $7.99/month (Upsell Premium): Suited for operations generating under $99. It provides all basic features with increased order capacity.

• $19.99/month (Upsell Premium Pro): Targets businesses above the $199 sales threshold, providing access to all features but requiring a higher monthly investment.

ReConvert offers flexibility but can become costly in terms of additional fees based on order volume, emphasizing the need for careful selection of the appropriate tier by new businesses.

Cost Analysis: Also Bought • CBB vs. ReConvert Post Purchase Upsell

When comparing the cost of the two apps, Also Bought • CBB presents a more straightforward pricing model without escalating fees based on order volume. At just $9.99 per month, it offers unlimited capabilities, making it favorable for growing businesses.

In contrast, ReConvert's tiered pricing can lead to increased costs as sales rise. While it may cater to businesses at different stages, the cumulative expenses could hinder profitability, especially for smaller retailers.

In conclusion, Also Bought • CBB appears to be a more cost-effective solution for a broader range of businesses, promoting ease of use and clearer financial planning.

User Reviews & Customer Support Insights

Is Also Bought • CBB good?

Also Bought • CBB enjoys a near-perfect rating of 5 stars from 64 reviews. Users laud its simplicity and effectiveness in enhancing product discoverability. This strong feedback underlines the value of its tailored recommendations driving increased sales.

Is ReConvert Post Purchase Upsell good?

ReConvert boasts an impressive 4.9-star average rating from over 4861 reviews, indicating high user satisfaction. Customers appreciate its user-friendly interface and effective upselling capabilities. However, potential critiques may arise around its pricing structure, particularly for smaller businesses nearing the upper limits of their allocated orders.

Customer support plays a vital role in user experience. An engaging and responsive support team can bolster a positive perception of the app, while negative experiences could adversely affect ratings.

User Preference: Also Bought • CBB or ReConvert Post Purchase Upsell?

With a higher average rating, Also Bought • CBB appears to be the preferred choice among users. Its flexibility and no-limit pricing structure make it a highly compelling option for businesses across various phases of growth.

In contrast, ReConvert's strength lies in its extensive features but could lead to limitations for smaller businesses facing scaling costs.

Integration and Compatibility Comparison

Also Bought • CBB Integrations

Also Bought • CBB integrates seamlessly with Shopify POS and various review platforms like Yotpo and Judge.me. These integrations facilitate smooth operations, allowing merchants to enhance customer engagement further.

ReConvert Post Purchase Upsell Integrations:

ReConvert integrates with Shopify Flow, Checkout, Klaviyo for email marketing, and more. This plethora of integrations expands functionality and offers enhanced analytics, giving merchants a competitive edge.

Conclusion

Both Also Bought • CBB and ReConvert Post Purchase Upsell present robust solutions in their own right. However, Also Bought • CBB stands out with its user-friendly design, comprehensive feature set, and flexible pricing model. Its 5-star rating and the streamlined experience since its launch in 2016 render it a highly regarded choice for increasing AOV and enhancing customer engagement.

While ReConvert has its strengths, the proven effectiveness, clarity of pricing, and user satisfaction make Also Bought • CBB the optimal solution for a wide range of businesses looking to enhance their upselling and cross-selling efforts.