Shopify Upsell and Cross-sell Apps: Checkout Extensibility ‑ MT vs EPA‑ Easy Product Addons

Table of Contents

1. Introduction
2. How Does Checkout Extensibility ‑ MT Work?
3. How Does EPA‑ Easy Product Addons Work?
4. How Much Does Checkout Extensibility ‑ MT Cost?
5. How Much Does EPA‑ Easy Product Addons Cost?
6. Cost Analysis: Checkout Extensibility ‑ MT vs. EPA‑ Easy Product Addons
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

Did you know that boosting your average order value (AOV) by just 10% can significantly impact your bottom line? Upselling and cross-selling are powerful strategies that can help businesses maximize their revenue potential. With the right tools at your disposal, the process of implementing these strategies can be not only effective but also straightforward. This is where upsell and cross-sell applications come into play, enhancing customer experiences and driving sales growth.

In this blog, we will focus on two notable options in the Shopify ecosystem: Checkout Extensibility ‑ MT and EPA‑ Easy Product Addons. Each of these apps provides unique capabilities in helping businesses enhance their upselling and cross-selling experiences. They integrate seamlessly with Shopify platforms and contribute significantly to overall customer satisfaction. So, let's dive in to see how they compare!

How Does Checkout Extensibility ‑ MT Work?

Checkout Extensibility ‑ MT is designed to empower Shopify stores to enhance their checkout experience. This app extends your store's normal checkout page by offering a range of features aimed at increasing customer engagement and AOV. Below is a closer look at how it operates and the functionalities it provides.

Setup: Users can easily integrate Checkout Extensibility with their Shopify store without needing extensive technical knowledge. The app allows merchants to create personalized upsell offers and custom content directly on the checkout page.

Key Features:

1. AI-Generated Upsells: This feature allows merchants to leverage artificial intelligence to provide personalized product recommendations based on users' browsing and purchasing behavior. The relevance of such tailored suggestions can substantially increase conversion rates.

2. Custom Content Blocks: Businesses can incorporate various content types, including trust badges, testimonials, and banners. This versatility can bolster customers' confidence during their purchase journey.

3. Custom Fields: Adding custom fields for notes, date pickers, or gift messages can enhance customer satisfaction by catering to specific needs.

4. Post-Purchase Offers: After a purchase, merchants can present additional offers that buyers may find enticing. The convenience of one-click offers makes it easier for customers to say yes without going through the whole payment process again.

5. Surveys on Thank You Page: The ability to gather customer feedback right after purchase can provide critical insights into improving your sales strategy and customer relations.

6. Payment Method Customization: Merchants can hide, rename, or reorder payment methods based on customized conditions. This flexibility can streamline the checkout process, making it more user-friendly.

These features hold particular significance for businesses of different sizes:

• Startups: The free plan option makes it easy for budding entrepreneurs to test the waters without a financial commitment while still benefiting from essential upsell tools.

• Small to Medium Businesses: The affordable pricing tiers allow growing businesses to expand their upselling capabilities with advanced features.

• Large Enterprises: Bigger players can utilize the unlimited order plan to maximize potential sales and streamline their checkout process.

Imagine a scenario where a customer completes a purchase of a pair of shoes. Upon reaching the thank-you page, they are greeted with a special offer on matching accessories. This timely offer, powered by Checkout Extensibility, can convert a single sale into a more profitable transaction.

How Does EPA‑ Easy Product Addons Work?

Now let’s explore EPA‑ Easy Product Addons, another application that focuses on enhancing product offerings without complicating the purchasing process. This app showcases related products as addons, catering specifically to businesses looking to boost their sales.

Overview: EPA‑ Easy Product Addons aims to simplify the buying journey by allowing merchants to display add-ons directly on the product and cart pages. Users can quickly select multiple products and apply discounts, facilitating a smoother shopping experience.

Key Features:

1. Display Related Products as Add-ons: This enables users to showcase complementary items, making additional purchases more appealing and seamless.

2. Apply Discounts: Discounts can be provided for add-on products, incentivizing customers to purchase more items.

3. User-Friendly Interface: The system is designed for ease of use, enabling merchants to set up add-ons without technical hassles. A straightforward approach is crucial for businesses without dedicated IT support.

4. Versatile Display Options: Products can be displayed as a group or in sections on the product and cart pages, enhancing visual appeal and increasing the chances of conversion.

Relevance for Different Businesses:

• Startups: The free option allows new businesses to explore the features without financial strain.

• Growing Businesses: The basic and advanced tiers offer necessary functionalities to expand their reach as they scale.

• Established Enterprises: Larger companies can take advantage of the advanced options, utilizing effective marketing strategies to promote add-ons tailored to their wide array of products.

Consider a scenario where a customer is buying a smartphone. The EPA‑ Easy Product Addons app allows for the display of cases and screen protectors right on the product page. The presence of these related products can entice the customer to purchase additional items in one go, boosting sales effortlessly.

How Much Does Checkout Extensibility ‑ MT Cost?

Cost-effective solutions are crucial in maximizing upselling and cross-selling strategies. Here’s a breakdown of the pricing tiers for Checkout Extensibility ‑ MT:

1. Free Tier: Up to 80 Orders

   • Price: Free to install
   • Features: Includes AI-generated upsells, customizable content blocks, custom fields, post-purchase offers, and survey features.
   • Limitations: Limited to 80 orders, making it suitable for startups or those testing the app's capabilities.
   • Target Audience: Ideal for startups looking to start with upselling without investing upfront.
   • Additional Costs: None at this tier.

2. Basic Plan: Up to 300 Orders

   • Price: $14.99/month
   • Features: Incorporates all features from the free tier, extended to 300 orders.
   • Limitations: Still has an order cap that may not suffice for fast-growing businesses.
   • Target Audience: Best for small to medium businesses looking to leverage upsells.
   • Additional Costs: None specified.

3. Advanced Plan: Up to 1000 Orders

   • Price: $29.99/month
   • Features: All features from previous plans, accommodating more substantial order volumes.
   • Limitations: May still not cater to very high-volume retailers.
   • Target Audience: Suitable for medium businesses nearing enterprise level.
   • Additional Costs: None specified.

4. Unlimited Plan

   • Price: $39.99/month
   • Features: Comprehensive access to all features without order limitations.
   • Limitations: None, offering maximum flexibility.
   • Target Audience: Perfect for large enterprises with high volumes of transactions.
   • Additional Costs: None specified.

It is important to note that you can always reach out to our team, and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does EPA‑ Easy Product Addons Cost?

In assessing the cost of various upsell and cross-sell tools, understanding value is key. Here’s how the pricing structure for EPA‑ Easy Product Addons looks:

1. Free - Development Plan

   • Price: Free for development stores.
   • Features: Adds products and discounts on the product and cart pages.
   • Limitations: This plan is specifically for development purposes, limiting use for live stores.
   • Target Audience: Best suited for development/testing stages of startups.

2. Basic Plan

   • Price: $9.99/month
   • Features: Similar to the free tier but suitable for basic Shopify accounts.
   • Limitations: May not have full functionality compared to advanced tiers.
   • Target Audience: Ideal for small Shopify stores just starting upselling strategies.
   • Additional Costs: None specified.

3. Advanced Plan

   • Price: $19.99/month
   • Features: Includes all basic features and works with Shopify Advanced accounts.
   • Limitations: Still limited to specific account types.
   • Target Audience: Small to medium businesses that need more robust functionality.
   • Additional Costs: None specified.

4. Plus Plan

   • Price: $29.99/month
   • Features: Aimed at Shopify Plus users, offering all previous features.
   • Limitations: Limited to Shopify Plus accounts, which may alienate smaller businesses.
   • Target Audience: Large enterprises with significant ecommerce needs.
   • Additional Costs: None specified.

Cost Analysis: Checkout Extensibility ‑ MT vs. EPA‑ Easy Product Addons

When examining the pricing of both applications, it becomes evident that Checkout Extensibility ‑ MT tends to provide more value for varying business scales. Its tier structure accommodates businesses just starting out all the way to large enterprises without the constraint of specialized accounts, making it versatile.

EPA‑ Easy Product Addons, while affordable, is limited in flexibility and could leave some businesses needing to upgrade too quickly. Checkout Extensibility ‑ MT not only caters to traditional needs but also adds value through its advanced functionalities at competitive price points.

User Reviews & Customer Support Insights

Is Checkout Extensibility ‑ MT Good?

With a stellar rating of 5 stars from 64 reviews, Checkout Extensibility ‑ MT is proving to be well received by its users. The simple integration, user-friendly interface, and effective upselling tools make it a favored choice for many merchants.

Is EPA‑ Easy Product Addons Good?

EPA‑ Easy Product Addons boasts an average rating of 4.9 stars from an extensive pool of 338 reviews. This indicates high satisfaction among users. However, potential concerns could revolve around its only moderate customization capabilities compared to Checkout Extensibility.

Customer support plays a crucial role in enhancing user experience. Both apps encourage positive feedback in this area, which can lead to higher retention and satisfaction levels.

User Preference: Checkout Extensibility ‑ MT or EPA‑ Easy Product Addons?

Reviewing the average ratings indicates that Checkout Extensibility ‑ MT may have a slight edge as a user favorite. Its effectiveness in enhancing upselling and cross-selling features undoubtedly contributes to its higher rating. This advantage, coupled with its flexibility and robustness, makes it a more appealing solution for diverse business needs.

Integration and Compatibility Comparison

Checkout Extensibility Integrations

The Checkout Extensibility app integrates seamlessly with Shopify's Checkout, featuring options like Google Analytics and various payment methods. This comprehensive setup allows merchants to better track user interactions and optimize the purchasing experience, which is essential for driving conversions.

EPA‑ Easy Product Addons Integrations

In contrast, EPA‑ Easy Product Addons has limited integrations, primarily focusing on displaying related add-ons rather than broader data tracking opportunities. This may result in a less comprehensive understanding of customers' preferences and behaviors.

Conclusion

Both Checkout Extensibility ‑ MT and EPA‑ Easy Product Addons fill significant roles in the ecommerce space. However, Checkout Extensibility shines through its intuitive design, extensive features, and flexible pricing based on order volume, offering a more cost-effective solution overall. With its perfect 5-star rating and a modern launch, it stands as a valuable tool for merchants aiming to increase their AOV and enhance customer experiences.

While EPA‑ Easy Product Addons has its strengths, the proven effectiveness and affordability of Checkout Extensibility make it a superior choice for many businesses seeking to enhance their upselling and cross-selling strategies.