Shopify Upsell and Cross-sell Apps: ReVisit‑Recent Viewed Products vs Makaira Connect

Table of Contents

1. Introduction
2. How Does ReVisit‑Recent Viewed Products Work?
3. How Does Makaira Connect Work?
4. How Much Does ReVisit‑Recent Viewed Products Cost?
5. How Much Does Makaira Connect Cost?
6. Cost Analysis: ReVisit‑Recent Viewed Products vs. Makaira Connect
7. User Reviews & Customer Support Insights
8. Integration and Compatibility Comparison
9. Conclusion

Introduction

In the competitive world of e-commerce, upselling and cross-selling have become essential strategies for maximizing sales and enhancing customer satisfaction. Studies show that increasing customer retention by just 5% can lead to a profit boost of 25% to 95%. Thus, leveraging the right tools for upselling and cross-selling is crucial for merchants looking to optimize their sales strategies.

Apps like ReVisit‑Recent Viewed Products and Makaira Connect provide businesses with diverse options for enhancing the shopping experience and promoting higher sales. By simplifying the discovery of products and facilitating personalized recommendations, these applications can dramatically improve conversion rates and customer engagement. This blog post will delve into both solutions, exploring their features, pricing, and overall impact on business performance.

How Does ReVisit‑Recent Viewed Products Work?

ReVisit‑Recent Viewed Products focuses on improving customer experience by showcasing items that shoppers have previously viewed. The design and functionality of the app are tailored to help businesses encourage further purchases and enhance their upsell potential.

The app features an image slider that dynamically displays items customers have recently browsed. Here’s how it works:

• Setup: After installation, merchants can customize the settings from their Shopify dashboard. They can choose the number of products displayed in the slider and decide on design elements such as borders, styles, and colors.

• User Engagement: The app automatically shows the recently viewed products, enabling customers to revisit potential purchases easily.

• Customization Options: Users can configure whether the slider should autoplay or loop, giving flexibility in how the feature is presented on their site.

This approach is particularly beneficial for various business sizes:

• Startups: Startups can utilize this straightforward tool to gain insights into customer preferences without overwhelming their resources.
• Small to Medium Businesses: These businesses can leverage granular customization options to create a more tailored shopping experience for their clients.
• Large Enterprises: Larger entities can integrate this app into broader marketing strategies, enhancing cross-selling across extensive product catalogs.

The ability to remind customers of their interests can lead to significantly improved engagement rates. For example, if a customer is browsing a category of shoes, they might later recall a specific pair they liked, resulting in a higher chance of conversion.

How Does Makaira Connect Work?

Makaira Connect aims to enhance the e-commerce marketing journey by focusing on product search and recommendations. As part of a broader marketing suite, it incorporates various functionalities aimed at executing efficient upselling and cross-selling strategies.

Here’s how it operates:

1. Installation and Setup: Merchants install the app and register with Makaira. A straightforward process ensures that product imports, variants, and collections are integrated quickly.
2. Enhanced Search Capabilities: The app replaces the existing search results page and introduces autosuggest features. This ensures that customers receive relevant suggestions, allowing them to discover products they might not have originally considered.
3. Product Recommendations: The ability to show personalized recommendations below product detail pages enhances the likelihood of converting additional sales.

For different business sizes, the utility of Makaira Connect varies:

• Startups: Smaller enterprises might benefit from the free tier, which provides essential search and filter options.
• Small to Medium Businesses: They can use more advanced features for better tracking and upsell opportunities.
• Large Enterprises: These businesses can utilize mass product management capabilities, ensuring no customer is underserved.

While the app offers valuable features aimed at improving the shopping experience, its complexity may not suit all users. For instance, the myriad of options and filters can become cumbersome for those with fewer product lines.

How Much Does ReVisit‑Recent Viewed Products Cost?

Understanding the cost of tools used for upselling and cross-selling is essential. Cost-effective solutions not only maximize profits but also ensure a return on investment for businesses.

ReVisit‑Recent Viewed Products offers a straightforward pricing structure:

• Starter Plan:
  • Price: $4.99 per month
  • Features: This plan includes the core functionality of showcasing recently viewed products with adjustable design options.
  • Limitations: The current structure provides only one pricing tier, limiting additional features.
  • Target Audience: Ideal for startups or small businesses looking to implement upselling strategies quickly and affordably.

In terms of additional costs, no extra fees are associated with the Starter Plan, ensuring transparency in budgeting.

It is important to note that you can always reach out to our team, and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.

How Much Does Makaira Connect Cost?

Similarly, understanding the cost of Makaira Connect is vital for merchants considering their options. Makaira Connect offers several plans:

1. Search [S] Plan:
   • Price: Free (trial for 14 days).
   • Features: Offers basic search and filter options for up to 5,000 products with tracking capabilities.
   • Limitations: Limited product numbers mean this tier may not suit businesses with extensive inventories.
   • Target Audience: Best for startups testing the waters with search features.
2. Search [XL] Plan:
   • Price: $149 per month.
   • Features: Supports up to 250,000 products with enhanced tracking.
   • Limitations: The price may be steep for smaller brands with fewer products.
   • Target Audience: Suitable for growing businesses needing advanced search features.
3. Search & Reco [S] Plan:
   • Price: $249 per month.
   • Features: Combines search, filter, and product recommendations for up to 5,000 products.
   • Limitations: This plan may not provide sufficient products for larger operations.
   • Target Audience: Businesses looking to leverage both search and recommendations.
4. Search & Reco [XL] Plan:
   • Price: $398 per month.
   • Features: Offers the most comprehensive features for businesses managing over 250,000 products.
   • Limitations: High price point may be prohibitive for smaller brands.
   • Target Audience: Large enterprises requiring extensive search functionalities with recommendations.

The varied pricing tiers cater to multiple business needs, though the higher-end options may represent a heavier investment.

Cost Analysis: ReVisit‑Recent Viewed Products vs. Makaira Connect

When comparing the pricing of both apps, ReVisit‑Recent Viewed Products provides a clear value proposition at a much lower cost compared to Makaira Connect’s more complex pricing tiers. With a flat fee of $4.99, startups are afforded an effective selling tool without the burden of escalating monthly expenses, unlike Makaira’s higher tiers, which might limit reach for smaller to medium businesses.

At first glance, Makaira Connect may appear to offer a broader range of features. However, the pricing could deter potential users who would benefit from a more straightforward solution like ReVisit.

User Reviews & Customer Support Insights

Is ReVisit‑Recent Viewed Products good?

With an impressive 5-star rating from 64 reviews, ReVisit‑Recent Viewed Products enjoys a positive reputation. Users frequently commend its user-friendly interface and effective upsell features, aiding them in improving engagement with minimal effort.

Is Makaira Connect good?

Conversely, Makaira Connect holds an unremarkable average rating of 0 stars due to a lack of reviews. This absence raises questions about user experience and satisfaction. Potential users might speculate whether the features live up to expectations in usability and effectiveness based on their e-commerce needs.

Customer support is another cornerstone of user experience. While no specifics are provided regarding Makaira Connect, effective customer support can significantly improve user satisfaction and, subsequently, app ratings.

User Preference: ReVisit‑Recent Viewed Products or Makaira Connect?

Considering the average ratings, ReVisit‑Recent Viewed Products emerges as the favored option among users. Its established success indicates not only functionality but also the development of trust within the e-commerce community. This trust is crucial for potential users looking for reliable tools to enhance their stores.

Integration and Compatibility Comparison

CartHook Post Purchase Upsell Integrations

ReVisit‑Recent Viewed Products integrates well with Shopify, ensuring effective functionality without complex processes. The primary integrations with platforms like Facebook Pixel facilitate better marketing strategies and tracking customer behavior effectively—an additional advantage for merchants.

Makaira Connect Integrations

Though detailed integrations weren't specified for Makaira Connect, it is essential to emphasize that simplicity and ease of integration can correlate with user satisfaction. Users expect seamless operations with existing e-commerce systems. Thus, if Makaira falls short in this aspect, it could affect its attractiveness.

Conclusion

In the realm of upselling and cross-selling applications, both ReVisit‑Recent Viewed Products and Makaira Connect showcase unique solutions tailored to different business needs. However, ReVisit‑Recent Viewed Products stands out with its affordability, comprehensive feature set, and proven user satisfaction evidenced by its stellar ratings. The app's ease of use and clear value proposition make it an excellent choice for businesses of varying sizes looking to optimize their sales strategy effectively.