Shopify Upsell and Cross-sell Apps: ARPU vs ReConvert Post Purchase Upsell

Table of Contents

1. Introduction
2. How Does ARPU Work?
3. How Does ReConvert Post Purchase Upsell Work?
4. How Much Does ARPU Cost?
5. How Much Does ReConvert Post Purchase Upsell Cost?
6. Cost Analysis: ARPU vs. ReConvert Post Purchase Upsell
7. User Reviews & Customer Support Insights
8. User Preference: ARPU or ReConvert Post Purchase Upsell?
9. Integration and Compatibility Comparison
10. Conclusion

Introduction

In the world of e-commerce, upselling and cross-selling strategies are vital for optimizing sales and enhancing customer loyalty. Studies show that upselling can increase revenue by up to 30% if executed effectively. This is where upsell and cross-sell apps come into play. These tools can help merchants streamline their sales processes, improve customer experience, and significantly boost revenue. This blog will explore two leading options: ARPU and ReConvert Post Purchase Upsell. We will discuss their capabilities for driving sales, ease of integration, and overall impact on customer experience.

How Does ARPU Work?

ARPU, developed by Simple Focus Software, specializes in enhancing upcoming charge emails for subscription-based businesses. This functionality is especially beneficial for Shopify merchants who aim to reduce churn while maximizing revenue. ARPU thrives on providing a frictionless user experience that encourages additional purchases or subscription modifications.

Key Features of ARPU

1. Unlimited Email Sends: ARPU allows businesses to send unlimited emails, ensuring customers are always informed about upcoming charges. This proactive communication helps reduce uncertainty and enhances customer trust.

2. Two-Click Upsells: This feature enables merchants to easily recommend additional products during the upcoming charge notification. Customers can accept these offers with minimal effort, leading to increased average order value (AOV).

3. Charge Delays and Skips: Subscribers can conveniently delay or skip their shipments with just two clicks. This flexibility ensures clients feel empowered in managing their subscriptions, reducing churn rates.

4. Segmentation by Product or Renewal Count: ARPU's segmentation capabilities allow businesses to target specific customer groups based on their purchasing behavior. This targeted marketing approach enhances the relevance of upsell offers, improving conversion rates.

These features are highly relevant for businesses of all sizes. For startups looking to establish customer relationships, the feedback mechanism through email notifications can foster loyalty. Small to medium enterprises (SMEs) can utilize upselling to significantly improve their revenue streams. Large enterprises benefit from advanced analytics and segmentation, streamlining their vast customer base into manageable segments.

Imagine a small subscription box service using ARPU to notify customers of their upcoming shipment. By incorporating relevant upsell products in these notifications, they could see an increase in additional purchases, enhancing both customer satisfaction and revenue.

How Does ReConvert Post Purchase Upsell Work?

ReConvert Post Purchase Upsell approaches upselling from a different angle—the thank-you page. It captivates customers right after they complete a purchase, presenting them with targeted upsell offers to encourage further spending.

Key Features of ReConvert

1. One Click Upsells: After a purchase, customers can see additional suggestions that can be added to their orders with just a click, considerably enhancing the purchase process.

2. Thank You Page Editor: Merchants can customize the thank-you page, presenting a unique experience based on purchase history, making upselling feel like a personalized service.

3. Post Purchase Funnel Editor: This tool allows merchants to create a sequence of upsell offers or even follow-up questions regarding their interests, enhancing engagement post-purchase.

4. Advanced Analytics: Businesses can access detailed reports on upsell performance and customer behavior, enabling ongoing optimization of sales strategies.

These features make ReConvert suitable for various business scales. Startups can effectively create a unique after-purchase experience, while SMEs can utilize comprehensive analytics to refine their strategies. Large enterprises can manage multiple upsell funnels, maximizing their market reach.

For instance, if a customer buys a fitness tracker, ReConvert could recommend accessories like bands or chargers, capturing interest even after the sale is completed.

How Much Does ARPU Cost?

Cost-effectiveness is crucial for businesses looking to enhance their upsell and cross-sell strategies. ARPU offers a single pricing plan at $45 per month, which unlocks a suite of features beneficial for subscription-based services.

• Price: $45/month
• Features: Unlimited email sends, two-click upsells, segmentation, and charge delay mechanisms.
• Limitations: No tiered pricing options are offered, which may limit scalability for larger businesses.
• Target Audience: This plan is suited for startups or small businesses looking to improve customer retention and revenue through efficient communication and upselling.
• Additional Costs: No hidden fees, making budgeting straightforward.

By providing a single, consistent pricing tier, ARPU allows businesses to focus on leveraging its features without worrying about escalating costs as they grow.

“It is important to note that you can always reach out to our team and we can create a custom pricing plan to suit your needs and your budget. Schedule a call via this link and we’ll come up with the best solution for you and your business.”

How Much Does ReConvert Post Purchase Upsell Cost?

ReConvert offers a range of pricing tiers that can cater to various business needs. While flexibility can be advantageous, it's important to analyze whether the costs are justified for the value provided.

1. Free Plan

   • Price: Free
   • Features: Available for development stores with access to a checkout editor and one-click upsell features.
   • Limitations: Limited to development stores; not suitable for live ecommerce sites.
   • Target Audience: Best for startups and individuals testing the waters.
   • Additional Costs: None associated with the free plan.

2. Upsell Basic

   • Price: $4.99/month
   • Features: Allows up to 49 store orders with advanced analytics and segmentation.
   • Limitations: Cap on orders may restrict growing businesses.
   • Target Audience: Targeted at budding businesses beginning to scale.
   • Additional Costs: May incur fees as business growth surpasses the 49 order limit.

3. Upsell Premium

   • Price: $7.99/month
   • Features: Up to 99 store orders; includes all Basic features.
   • Limitations: Fails to meet the needs of higher-volume merchants.
   • Target Audience: Small to medium enterprises looking to capitalize on upsells without extensive order limits.
   • Additional Costs: Similar order cap situation applies.

4. Upsell Premium Pro

   • Price: $19.99/month
   • Features: Up to 199 store orders, and access to all features provided by ReConvert.
   • Limitations: Businesses with over 199 orders need to explore custom plans.
   • Target Audience: Best suited for larger businesses.
   • Additional Costs: Costs increase as businesses surpass specified order limits.

Cost Analysis: ARPU vs. ReConvert Post Purchase Upsell

When considering cost and value, ARPU emerges as the more efficient choice, particularly for startups and small businesses. Its $45 flat fee provides unlimited access to its features, promoting better engagement without penalties for scaling.

In contrast, ReConvert’s plan models, while flexible, could lead to variances in costs, especially as sales increase and order limits are approached.

For those who are weighing between the two, it is evident that ARPU might provide a more straightforward investment with long-term benefits.

User Reviews & Customer Support Insights

Is ARPU good?

With a perfect 5-star rating from 64 reviews, ARPU is clearly well-received. Users often highlight its intuitive interface and effectiveness in improving customer engagement during the upcoming charge process. The straightforward setup and reliable customer service further enhance its reputation.

Is ReConvert Post Purchase Upsell good?

ReConvert holds a commendable rating of 4.9 stars from 4861 reviews. Users frequently commend its extensive feature set and usability. However, it’s essential to consider that the high volume of reviews may include a spectrum of experiences, from highly positive to minor critiques. Customer support quality is crucial here, and positive experiences in this regard likely bolster its ratings.

User Preference: ARPU or ReConvert Post Purchase Upsell?

Examining user preferences indicates a clear inclination towards ARPU based on its superior rating. The seamless user experience and the comprehensive features justify why many businesses perceive it as a more viable solution for their upselling challenges.

Integration and Compatibility Comparison

ARPU Integrations

ARPU seamlessly integrates with platforms like Recharge, Gorgias, and Rebuy, enhancing its functionality. This facilitates a smooth onboarding process for users and ensures robust transactional experiences.

ReConvert Post Purchase Upsell Integrations

ReConvert boasts various integrations, including Shopify Flow, Klaviyo, and SMS marketing platforms. The ease of integration allows users to personalize their upsell strategies considerably.

Conclusion

Ultimately, both ARPU and ReConvert Post Purchase Upsell present compelling solutions for e-commerce businesses aiming to leverage upselling and cross-selling strategies. Nevertheless, ARPU stands out with its user-friendly design, comprehensive features, and straightforward pricing model. With its impeccable 5-star rating and focus on driving customer engagement, it's an optimal choice for those seeking an effective, cost-efficient solution. In the evolving landscape of online sales, ARPU's approach is geared toward maximizing revenue potential while providing a satisfying user experience.