How Does Zipify One Click Upsell Send Order to Shopify

Table of Contents

1. Introduction
2. What is Zipify One Click Upsell?
3. The Mechanics: How Zipify One Click Upsell Integrates with Shopify
4. Advantages of Using Zipify One Click Upsell
5. Implementation Tips
6. FAQ Section

Introduction

Imagine increasing your store's revenue by 15%, 20%, or even more just by implementing a single app. Intrigued? If you are a Shopify merchant, this isn't a far-fetched dream but a viable reality thanks to the Zipify One Click Upsell (OCU) app. But how does Zipify One Click Upsell send orders to Shopify, and what makes it so revolutionary?

In today's competitive e-commerce landscape, maximizing the value of each customer transaction is crucial. One powerful strategy is leveraging upsells — additional offers made during the purchase process. This blog post will provide a comprehensive overview of how Zipify One Click Upsell integrates with Shopify to enhance your sales. By the end, you will have a solid understanding of its seamless operation, set-up, and extraordinary value addition. Let's dive in!

What is Zipify One Click Upsell?

Zipify One Click Upsell is an app designed to increase the average order value (AOV) of your Shopify store by making highly targeted upsell offers to customers both before and after they purchase a product. Founded by e-commerce expert Ezra Firestone, Zipify Apps has a proven track record of enhancing revenue for countless online stores.

The Mechanics: How Zipify One Click Upsell Integrates with Shopify

Initial Checkout Process

When a customer completes their initial checkout on a Shopify store using Zipify One Click Upsell, the app leverages Shopify's native checkout to facilitate the process. Here’s a step-by-step breakdown:

1. Regular Checkout Completion: The customer goes through the normal checkout process on Shopify.
2. Order Creation: Once they finish checking out, Shopify instantly creates an initial order.

Post-Purchase Upsells

This is where the real magic happens. After completing the initial order, customers are presented with post-purchase offers. Unlike traditional upsell offers that happen before the purchase, post-purchase offers occur after the customer has already committed to buying something. Here’s how:

1. Order Editing: Zipify OCU shows one-click post-purchase offers on the pages following the checkout and before the order confirmation page. Customers can choose to accept these offers by clicking a single button.
2. Order Modification: If an offer is accepted, Zipify OCU then edits the existing order to include the additional items.
3. Email Notifications: An Order Edit email is triggered immediately after a post-purchase offer is accepted. If payment fails for the upsell, the customer receives an invoice email two hours later, assuming the shop doesn't have the "Remove unpaid items from orders" setting enabled.

Handling Fulfillment

To ensure smooth operations with third-party fulfillment services, Shopify applies a "Fulfillment Hold" status to orders that have post-purchase offers. This hold is lifted once the customer either completes or ignores the upsell, ensuring the order isn't prematurely sent for shipment.

1. Fulfillment Hold: Shopify places a hold on the order to prevent immediate fulfillment.
2. Order Finalization: The hold is lifted when the customer reaches the Thank You page or after one hour if the customer doesn't finalize the post-purchase offer.
3. Fulfillment: The fulfillable quantity is adjusted, and the order status is set to open, making it ready for fulfillment.

Managing Partially Paid Orders

There can be instances where a post-purchase offer is accepted but the payment fails. In such scenarios:

1. Partial Payment Status: The upsell product is added to the order, but it appears as partially paid.
2. Follow-Up Actions: Shopify sends an Order Edit email with a payment link to the customer. If unpaid after 65 minutes, the product is removed from the order unless the store has disabled this feature.

Draft Orders and Pre-Purchase Discounts

For pre-purchase upsells involving discounts, Zipify OCU uses Shopify’s Draft Orders API. This provides vital functionalities but also introduces certain caveats:

1. Single Discount Rule: Shopify doesn't allow multiple discounts, so using pre-purchase discounted upsells will disable the option for customers to apply additional discount codes at checkout.
2. Subscription Limitation: Draft Orders don't support subscription products, thus affecting checkout flows involving these products.
3. Accelerated Checkout Limitations: Accelerated checkout options like PayPal and ShopPay don't support draft order discounts properly, necessitating standard checkout processes for reliability.

Advantages of Using Zipify One Click Upsell

Increased Average Order Value

Implementing Zipify One Click Upsell results in staggering increases in AOV. By strategically placing one-click upsell offers, users see an average conversion rate of 16.2%, elevating their overall revenue significantly.

User-Friendly Interface

The app is extremely user-friendly, with pre-designed templates and easy setup processes. This simplicity extends to the customer experience as well, ensuring minimal friction in adding upsell items to their orders.

Advanced Analytics

Zipify One Click Upsell provides a comprehensive in-app analytics dashboard, offering insights into upsell conversion rates and overall performance. This data-driven approach allows merchants to optimize their funnels for maximum profitability.

Compatibility with Multiple Offers

Merchants can create various upsell scenarios, including product bundles, tiered discounts, and limited-time offers, enhancing personalization and relevance for customers.

Implementation Tips

Prioritize Relevance

Ensure that the upsell offers are highly relevant to the initial purchase to maintain customer interest and increase the likelihood of acceptance.

Monitor Analytics

Use Zipify’s advanced analytics to continuously monitor and refine your upsell strategies. Split testing different offers can give you insights into what works best for your audience.

Ensure Sync with Fulfillment

Consult with your third-party fulfillment service to ensure they can handle the “Fulfillment Hold” status efficiently. This avoids any delays or mistakes in the delivery process.

FAQ Section

How does Zipify One Click Upsell affect my Shopify Analytics?

Orders processed through Zipify OCU will appear under the “OneClickUpsell channel” in your Shopify admin. While this might create some discrepancies in statistics, the in-app analytics in Zipify offer a complete overview of your upsell performance.

Can post-purchase upsells conflict with existing discounts?

Yes, since Shopify doesn’t support stacking discounts, any cart with an existing draft order discount won't permit an additional discount code at checkout.

What happens if a customer’s payment fails during an upsell?

If a payment fails, Shopify sends an Order Edit email with a link to complete the payment. If unpaid after 65 minutes, the product is removed from the order.

How do I handle fulfillment delays caused by post-purchase offers?

Use Shopify’s Order Fulfillment API or set delays through fulfillment apps to manage orders efficiently, ensuring they aren’t sent for fulfillment prematurely.

Is Zipify One Click Upsell suitable for all types of Shopify stores?

While it’s highly effective, stores with high usage of subscription products or complex discount rules might face limitations. Assess these factors before full-scale implementation.

In conclusion, Zipify One Click Upsell integrates seamlessly with Shopify to increase revenue by offering strategic upsells. By understanding its functionalities and optimizing its use, merchants can significantly enhance their average order value and improve customer satisfaction. Ready to take your Shopify store to the next level? Start using Zipify One Click Upsell today!